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Territorial anchorage and performance of Moroccan exporting SMEs

by Ibtissam Jadir , Mostafa Abakouy
Save 12% Save 12%
Current price ₹7,081.00
Original price ₹8,023.00
Original price ₹8,023.00
Original price ₹8,023.00
(-12%)
₹7,081.00
Current price ₹7,081.00

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Book cover type: Paperback
  • ISBN13: 9786207654154
  • Binding: Paperback
  • Subject: N/A
  • Publisher: LAP Lambert Academic Publishing
  • Publisher Imprint: LAP Lambert Academic Publishing
  • Publication Date:
  • Pages: 372
  • Original Price: GBP 63.42
  • Language: English
  • Edition: N/A
  • Item Weight: 495 grams
  • BISAC Subject(s): Management

This book explores the relationship between territorial anchoring and the performance of Moroccan exporting SMEs. Drawing on convention theory, proximity studies, and the business model approach, it offers new insights into how local resource mobilization and coordination mechanisms shape business trajectories in international contexts. Through four detailed case studies, the authors analyze how territorial anchoring influences organizational dynamics and performance outcomes. Particular attention is given to the interaction between conventions and proximities, as well as to the strategic and non-strategic dimensions of anchoring processes. This study sheds light on the complexity of territorial anchoring mechanisms and offers an analytical framework for understanding how SMEs engage with their local environments while expanding internationally. By mobilizing the Generation-Remuneration-Sharing (GRS) model, the study contributes to both academic understanding and managerial practice. It provides valuable perspectives for researchers, practitioners, and policymakers interested in SME development, territorial dynamics, and international business strategies.

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