Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

The Age of Choice: A History of Freedom in Modern Life

by Sophia Rosenfeld
Save 25% Save 25%
Current price ₹2,634.00
Original price ₹3,515.00
Original price ₹3,515.00
Original price ₹3,515.00
(-25%)
₹2,634.00
Current price ₹2,634.00

Imported Edition - Ships in 18-21 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote
+91
Book cover type: Hardcover
  • ISBN13: 9780691164717
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Princeton University Press
  • Publisher Imprint: Princeton University Press
  • Publication Date:
  • Pages: 480
  • Original Price: USD 37.0
  • Language: English
  • Edition: N/A
  • Item Weight: 1044 grams
  • BISAC Subject(s): Modern / General, History & Theory, and Feminism & Feminist Theory

A sweeping history of the rise of personal choice in the modern world and how it became equated with freedom

Choice touches virtually every aspect of our lives, from what to buy and where to live to whom to love, what profession to practice, and even what to believe. But the option to choose in such matters was not something we always possessed or even aspired to. At the same time, we have been warned by everybody from marketing gurus to psychologists about the negative consequences stemming from our current obsession with choice. It turns out that not only are we not very good at realizing our personal desires, we are also overwhelmed with too many possibilities and anxious about what best to select. There are social costs too. How did all this happen? The Age of Choice tells the long history of the invention of choice as the defining feature of modern freedom.

Taking readers from the seventeenth century to today, Sophia Rosenfeld describes how the early modern world witnessed the simultaneous rise of shopping as an activity and religious freedom as a matter of being able to pick one's convictions. Similarly, she traces the history of choice in romantic life, politics, and the ideals of human rights. Throughout, she pays particular attention to the lives of women, those often with the fewest choices, who have frequently been the drivers of this change. She concludes with an exploration of how reproductive rights have become a symbolic flashpoint in our contemporary struggles over the association of liberty with choice.

Drawing on a wealth of sources ranging from novels and restaurant menus to the latest scientific findings about choice in psychology and economics, The Age of Choice urges us to rethink the meaning of choice and its promise and limitations in modern life.

Sophia Rosenfeld is the Walter H. Annenberg Professor of History at the University of Pennsylvania. She is the author of Democracy and Truth: A Short History and Common Sense: A Political History, among other books. Her writing has also appeared in leading publications such as the New York Times, the Washington Post, and the Nation. She is a member of the American Academy of Arts and Sciences.

Trusted for over 49 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us