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The Art of Floral Design

by Norah Hunter
Sold out
Current price ₹24,851.00
Original price ₹29,822.00
Original price ₹29,822.00
Original price ₹29,822.00
(-17%)
₹24,851.00
Current price ₹24,851.00

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Book cover type: Hardcover
  • ISBN13: 9781418063030
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Cengage Learning
  • Publisher Imprint: Cengage Learning
  • Publication Date:
  • Pages: 608
  • Original Price: USD 235.95
  • Language: English
  • Edition: 3
  • Item Weight: 1860 grams
  • BISAC Subject(s): Flower Arranging

Start your career in floral design with the 3rd Edition of THE ART OF FLORAL DESIGN! Newly-expanded and updated, the book introduces you to the full range of floral design techniques, from basic to advanced, with vivid photographs, colorful illustrations, and easy-to-understand descriptions. THE ART OF FLORAL DESIGN, 3rd Edition balances theory with practice, covering the history of design, artistic elements, floral anatomy, and nomenclature, along with techniques, tools, and specialties. Much more than a design book, THE ART OF FLORAL DESIGN, 3rd Edition prepares you for the real business world with discussions on distribution, marketing, advertising, and the other industry-specific issues you need to know for success in the field.

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