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The Fall Of The Packard Motor Car Company by James A. Ward

The Fall Of The Packard Motor Car Company

by James A. Ward
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₹2,234.00
₹2,234.00
₹2,234.00
₹2,234.00
₹2,234.00

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Book cover type: Paperback
  • ISBN13: 9780804731652
  • Binding: Paperback
  • Subject: Business Management
  • Publisher: Standford University Press
  • Publisher Imprint: Standford University Press
  • Publication Date:
  • Pages: 324
  • Original Price: USD 24.95
  • Language: English
  • Edition: N/A
  • Item Weight: 625 grams
  • BISAC Subject(s): Automotive / History

This is the story of the puzzling decline and fall of one of America's most prestigious automobile manufacturers. The book offers an authoritative explanation of why the Packard Motor Car Company collapsed in 1956 in the midst of one of the greatest automotive booms in history.

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