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The Global Business Handbook: The Eight Dimensions of International Management

by Mark J. Hooper , David Newlands
Save 35% Save 35%
Current price ₹3,403.00
Original price ₹5,235.00
Original price ₹5,235.00
Original price ₹5,235.00
(-35%)
₹3,403.00
Current price ₹3,403.00

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Book cover type: Paperback
  • ISBN13: 9781032837901
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 610
  • Original Price: GBP 40.99
  • Language: English
  • Edition: 1
  • Item Weight: 1072 grams
  • BISAC Subject(s): Management

A nation's economic success depends on the capacity of its companies and trading organizations to develop business relationships, trade and do business in the international arena. Doing business across borders subtly changes the processes and skills the successful manager needs. Cultural, social, geographic and legal factors serve to complicate the picture. The mantra for managers today is think global, act local. In this handbook the authors concentrate on the big developments that currently are happening at an international level. They consider how managers operating in the global business landscape must change what they do to create advantages and remain competitive. The Global Business Handbook is based on the structure of the very successful I� �SEG International School of Management's programme on international management. It includes a global focus, backed by the latest research on different aspects of international business carried out in different parts of the world.

David J. Newlands has been the Director for the Visiting Professor Programme at I� �SEG School of Management, France. This comprises a set of more than ninety intensive modules that are taken as electives. Dr Newlands identifies and recruits professors for this programme and is an active researcher. He specialises in change management, purchasing, supplier development, supply chain dynamics, costing, product design and methods to maximise profit. He has written extensively for professional journals in the operations management field. He has given invited lectures and run supply chain games in Europe, The United States, Mexico, Australia and New Zealand. Mark J. Hooper is Senior Lecturer at the Faculty of Engineering and Computing at Coventry University. Dr Hooper's main areas of research include operations management, change management, supply chain and agile manufacturing. He is a visiting Professor at the I� �SEG, France and at the University of Monterrey, Mexico.

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