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The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property

by Adam Jolly
Save 17% Save 17%
Current price ₹7,023.00
Original price ₹8,428.00
Original price ₹8,428.00
Original price ₹8,428.00
(-17%)
₹7,023.00
Current price ₹7,023.00

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Book cover type: Hardcover
  • ISBN13: 9780749470456
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Kogan Page
  • Publisher Imprint: Kogan Page
  • Publication Date:
  • Pages: 208
  • Original Price: GBP 54.99
  • Language: English
  • Edition: 4 Revised edition
  • Item Weight: 531 grams
  • BISAC Subject(s): Management

Bringing together a wide range of expert contributors, "The Handbook of European Intellectual Property Management" reveals how IP can contribute to improved competitive performance and financial success. Looking at the commercial implications of the changes that are happening within Europe's framework for innovation, like the arrival of the unitary patent, the book reviews how EU programs such as Horizon 2020, the Innovation Union and the European Research Area are creating growth from IP ventures. Additionally, the contributors discuss the new terms on which leading players in business and research are looking to engage partners in sourcing ideas and fast-tracking innovation.

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