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The Innovative Mindset: 5 Behaviors for Accelerating Breakthroughs by John Sweeney

The Innovative Mindset: 5 Behaviors for Accelerating Breakthroughs

by John Sweeney
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Book cover type: Hardcover
  • ISBN13: 9781119161288
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Publication Date:
  • Pages: 208
  • Original Price: USD 25.0
  • Language: English
  • Edition: N/A
  • Item Weight: 363 grams
  • BISAC Subject(s): Decision-Making & Problem Solving

From the Back Cover

A corporate real estate consultant walks into the Brave New Workshop Comedy Theatre--and buys it. The punchline comes when his business innovation makes up for 10 percent annual losses and eventually catapults revenue far beyond what any theater should reasonably generate. His secret? The Innovative Mindset.

When the curtain goes up, improvisational comedy actors step into their role as master innovators because there isn't a script. In business, it's harder to know when innovation is needed and how to do it. In this groundbreaking guide, John Sweeney and Elena Imaretska show you how living in the improv actor's mindset of discovery can lead to significant business productivity and profitability. By practicing the Big Five behaviors in your everyday life, you can become a better communicator, be more comfortable with risk, build your confidence, and reduce judging yourself and others--all traits that spark and fuel breakthrough innovations. Eradicate fear from your psyche and free yourself to:

  • Distract your inner negative voice and sell your innovation by listening
  • Use concrete skills and techniques to eliminate the personal bias hampering innovation
  • Build innovation and drive change by declaring your point of view and sharing your opinions and ideas
  • Generate insight and diverse points of view by reframing the same situation different ways
  • Ensure innovation happens by finding what's useful in the barriers you encounter and moving forward

While this practical guide lets you integrate its lessons into your daily interactions with people right away, only through dedication to your innovation fitness plan and disciplined adherence to your practice regimen can you ultimately approach life head on with a fully developed mindset of discovery.

Whether you want to change your industry or improve your business processes, the first step to finding a solution is The Innovative Mindset.

JOHN SWEENEY is the co-owner and executive producer of the Brave New Workshop, America's oldest satirical comedy theatre. He uses his 20+ years of improvisational performance, speaking and training to influence human behavior and to create simple but groundbreaking tools that have ignited cultures of innovative behavior within such companies as Microsoft, PWC, General Mills, and UnitedHealth Group.

ELENA IMARETSKA is vice president of New Products, Partnerships, and Sustainability for the corporate speaking and training business of the Brave New Workshop. She is the architect of the learning model and core curriculum of the organization's offerings and has spent the past 8 years optimizing the business application of the improvisational approach to innovating, collaborating, and leading.

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