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The Internationalization of Small to Medium Enterprises: The Interstratos Project by Donckels Rik

The Internationalization of Small to Medium Enterprises: The Interstratos Project

by Donckels Rik
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Book cover type: Hardcover
  • ISBN13: 9780415133333
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Taylor & Francis Ltd
  • Publisher Imprint: Taylor & Francis Ltd
  • Publication Date:
  • Pages: 202
  • Original Price: GBP 165.0
  • Language: English
  • Edition: N/A
  • Item Weight: 408 grams
  • BISAC Subject(s): International / General

The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market.
It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.

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