Name: The LinkedIn Playbook: Contacts to Customers. Engage. Connect. Convert.
Brand: Atlantic Books
SKU: 9780992469832
Price: 2285.0 INR
Availability: OutOfStock

The LinkedIn Playbook: Contacts to Customers. Engage. Connect. Convert.

by Adam Houlahan

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ISBN13: 9780992469832
Binding: Paperback
Subject: N/A
Publisher: Stenica Pty Ltd
Publisher Imprint: Stenica Pty Ltd
Publication Date: September 13, 2016
Pages: 182
Original Price: USD 22.95
Language: English
Edition: N/A
Item Weight: 223 grams
BISAC Subject(s): Marketing / Direct

About The Book

The Linkedin Playbook gives the step-by-step process to build an effective pipeline of leads, clients and sales for the people creating those profiles and joining LinkedIn.

Over 2,000 hours of research has gone into perfecting the process outlined in this book. The methodology outlined is currently being used by our clients in multiple industries in Australia, New Zealand, USA, Singapore, Dubai and The UK.

LinkedIn is simply the best option for reaching out to your ideal clients, bypassing gatekeepers and getting the sale. Yet it requires a specific process of nurturing and providing value along the way.

Inside you discover:

The power of Social Serving versus Social Selling
How to position yourself as an Industry Thought Leader
How to set out your profile to speak to your ideal clients in a voice they understand
How to and when to connect, engage and convert prospects in a professional manner
How to write your own scripts that work
The rookie mistakes you simply must avoid

The LinkedIn Playbook is the answer the small business community is looking for to build a functional and effective lead generation tool that, once put in place, serves them for years to come.

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