The New Store Workbook: The Essential Steps from Business Plan to Opening Day

Name: The New Store Workbook: The Essential Steps from Business Plan to Opening Day
Brand: Taylor & Francis
SKU: 9781629580333
Price: 6391.0 INR
Availability: InStock

by Museum Store Association

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ISBN13: 9781629580333
Binding: Paperback
Subject: N/A
Publisher: Taylor & Francis
Publisher Imprint: Routledge
Publication Date: March 31, 2015
Pages: 194
Original Price: GBP 76.99
Language: English
Edition: N/A
Item Weight: 386 grams
BISAC Subject(s): Museum Administration & Museology, Archaeology, and Industries / Retailing

About The Book

The New Store Workbook gets down to the nitty gritty of planning to open a new museum store, from calculating the sales dollars needed per square foot, to estimating dollars spent by visitors, all the way to moving the whole operation onto the right e-commerce platform. The thirteen chapters that make up this journey are peppered with charts, tables, and real-world examples, including inventory projections, purchase orders, job announcements, and press releases. The new edition expands the discussion on social media, mobile shopping and new platforms for e-commerce and includes a complete chapter dedicated to the ins and outs of the Unrelated Business Income Tax. It's your personal assistant, helping you embark on a successful adventure straight through opening day.

About The Author

Founded in 1955, the Museum Store Association is a nonprofit, international association organized to advance the success of cultural commerce and of the professionals engaged in it. By encouraging high standards of professional competence and conduct, MSA helps retail professionals at cultural institutions better serve their organizations and the public. MSA supports museum stores through annual meetings, regional chapters, networking, and professional resources. Visit www.museumstoreassociation.org.

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