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The Rover by George Mowat-Brown

The Rover

by George Mowat-Brown
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Book cover type: Paperback
  • ISBN13: 9780747801542
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Bloomsbury Publishing PLC
  • Publisher Imprint: Bloomsbury Publishing PLC
  • Publication Date:
  • Pages: 32
  • Original Price: INR 350.0
  • Language: English
  • Edition: N/A
  • Item Weight: 94 grams
  • BISAC Subject(s): Corporate & Business History

For over a century, no surviving marque so accurately charted the triumphs and tribulations of the British motor-manufacturing industry as Rover. This book traces the history of the company, starting with the cycle-making precursors of the Rover Company Limited. Covering the struggle through the Depression of the 1930s, and the expansions, mergers and contractions of the post-war period - the time of Rover's greatest success - the author then discusses Rover's placement within British Aerospace, the influence of the Japanese company Honda, and the ownership by BMW and the Phoenix Consortium. This book celebrates the history of Britain's last volume car producer, up to its sale to the Nanjing Corporation of China.

George Mowat-Brown is a motoring enthusiast who has also been involved in running and restoring classic cars. As well as Rover, his enthusiasms extend to Alvis, Bristol, Bentley, SAAB and Volvo. He believes such vehicles should be used as daily transport, whenever practicable. His interests encompass both the technical aspects and the social historical context of motor vehicles. A contributor to the various single-marque club magazines and internet groups, Dr. Mowat-Brown lectures for the Open University and the University of Surrey.

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