Name: The Shopify Story: How a Startup Rocketed to E-Commerce Giant by Empowering Millions of Entrepreneurs
Brand: ECW Press
SKU: 9781770417496
Price: 2035.0 INR
Availability: InStock

The Shopify Story: How a Startup Rocketed to E-Commerce Giant by Empowering Millions of Entrepreneurs

by Larry MacDonald

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ISBN13: 9781770417496
Binding: Paperback
Subject: N/A
Publisher: ECW Press
Publisher Imprint: ECW Press
Publication Date: October 8, 2024
Pages: 352
Original Price: GBP 24.99
Language: English
Edition: N/A
Item Weight: 331 grams
BISAC Subject(s): E-Commerce / General, Corporate & Business History, and Business

About The Book

A remarkable business success story, follow the rapid rise from small startup to one of Canada's top companies through CEO turnover, near-bankruptcy, and subsequent billionaire status

"An informative and revealing look at one of the greatest Canadian startup success stories." -- Darcy Keith, Globe and Mail investment editor

The story of Shopify, now the second-largest e-commerce platform in North America, is all about starting and growing businesses. In this inspirational corporate history, you can follow the company's rocket-like growth over its first two decades and meet its major players, such as Tobias LÃ¼tke, who co-founded the company in 2004, transitioned from programmer to CEO in 2008, and thereafter steered Shopify to its incredible growth trajectory, relying more on "first principles" thinking than the business nostrums of MBA classes. Learn more about the executive team that contributed to Shopify's performance during the years leading up to its initial public offering, which turned them into multimillionaires and paved the way for Shopify to enable millions of entrepreneurs to start businesses and enrich the global economy. In The Shopify Story, economist and business journalist Larry MacDonald investigates the factors behind Shopify's growth and shares lessons for entrepreneurs, business managers, employees, programmers, policymakers, and investors.

About The Author

Larry MacDonald has worked as an economist, journalist, and author of several business books, including bestsellers Nortel Networks and The Bombardier Story. Larry MacDonald lives in Ottawa, ON, with his wife and two sons.

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