• ISBN13: 9788126941735
• Binding: Hardcover
• Subject: Career Counselling
• Publisher: Atlantic Publishers & Distributors (P) Ltd
• Publisher Imprint: Atlantic
• Publication Date: November 21, 2025
• Pages: 201
• Original Price: INR 695.0
• Language: English
• Edition: N/A
• Item Weight: 384 grams
• BISAC Subject(s): Careers / Career Advancement & Professional Development, Strategic Planning, and Conflict Resolution & Mediation

The Strategy Paradox: A Practical Approach to Real-World Challenges offers a clear, experience-driven perspective on strategy shaped by over four decades in the business world. Combining real-life cases with practical insights, the book explores why strategies succeed or fail, and what can be learned from both. It simplifies complex ideas into actionable guidance, emphasising that strategy is not reserved for CEOs or military leaders anyone can benefit from thinking strategically. Highlighting the importance of identifying root problems, analysing situations deeply, and adapting to uncertainty, the book positions strategy as a practical, everyday discipline. Through the author's seasoned lens, readers are encouraged to question assumptions, think critically and apply strategic thinking to real-world challenges.

Dr Yasho Verdhan Verma is a distinguished thought leader, mentor and business advisor with over four decades of experience in leadership, strategy and organisational transformation. He has contributed to the success of global corporations, academic institutions and Fortune 500 companies. Beginning his career at Tata Steel, he later served as the COO and Director at LG Electronics India, becoming the first non-Korean to hold a global executive role, and also served as the CEO of MIRC Electronics. A consultant to organisations such as the World Bank, he has advised Bosch, Samsung and Hyundai, and served on multiple boards, earning recognition as a visionary leader.

• Preface.....................................................................................v
• Acknowledgements................................................................vii
• Introduction ...........................................................................xi
• 1. Brewing Success in the War Room ..................................1
• 2. The “What” and “How”...............................................25
• 3. The Second Half of the Battle .......................................45
• 4. The Top View................................................................57
• 5. The Secret Weapon........................................................77
• 6. Path to Excellence..........................................................99
• 7. The Change Maker......................................................113
• 8. What’s Next?...............................................................135
• 9. Strategy and Startups...................................................159
• Bibliography........................................................................185
• About the Author.................................................................189