Name: The Visibility Mindset: How Asian American Leaders Create Opportunities and Push Past Barriers
Brand: Wiley
SKU: 9781119890492
Price: 1600.0 INR
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The Visibility Mindset: How Asian American Leaders Create Opportunities and Push Past Barriers

by Bernice Chao

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ISBN13: 9781119890492
Binding: Hardcover
Subject: N/A
Publisher: Wiley
Publisher Imprint: Wiley
Publication Date: November 16, 2022
Pages: 240
Original Price: USD 26.95
Language: English
Edition: N/A
Item Weight: 409 grams
BISAC Subject(s): Personal Success, Motivational, and Workplace Culture

About The Book

From the Back Cover

PRAISE FOR
THE VISIBILITY MINDSET

"The varied realities and experiences of Asian Americans in the diasporic Asian community and how they have impacted the personal and professional lives of real people."
--Publishers Weekly

"An extremely effective book highlighting the nuisances and struggles of the Asian American diaspora with insight on how to cultivate, visualize and strategize for success. "
--Bryan Pham, Founder and CEO, Asian Hustle Network

"I recommend this book for anyone in the AAPI community and those who support, care about, and love us (our allies). A must-read for all leaders!
--Tiffany Yu, Founder and CEO, Diversability

"Brilliant. These authors break down how to navigate through stereotypes and myths--I'm so glad there will be a tool for our future generations to figure out their voices and their roles in society."
--Mayly Tao, Founder and CEO, Donut Princess LA

"This insightful, practical, actionable guide will turbocharge your path to leadership and to better business outcomes for all as a result."
--Cindy Gallop, Consultant and Founder/CEO, MakeLoveNotPorn

"Climbing the career ladder can be a lonely and overwhelming experience. Bernice and Jessalin have distilled the hard-learned lessons of those coming before us into relatable stories and practical strategies."
--Gorick Ng, Wall Street Journal bestselling author of The Unspoken Rules

"The personal stories, timely advice, and thought-provoking interviews offer readers clear reasons why we should all embrace a mindset that focuses on being seen, heard, and valued."
--Bill Imada, Founder and Chairman, IW Group, Inc.

About The Author

BERNICE CHAO is an award-winning marketing creative and is as dedicated to the advertising craft as she is to giving back to the community around her. As one of the few female Asian American creative leaders in the industry, Bernice is helping shape the AAPI community as the co-founder of the nonprofit Asians in Advertising, a global community advocating for AAPI. Bernice is a professor, mentor, and public speaker, with topics ranging from Asian American advocacy, storytelling, and leadership. Bernice has been inducted into the American Advertising Federation's Advertising Hall of Achievement and featured in Forbes, SXSW, ADWEEK, and more. Bernice lives with her husband Matt and two children in Los Angeles, California.

JESSALIN LAM is co-founder of Asians in Advertising, a global nonprofit for Asians focused on community, opportunities for career growth and showcasing Asian talent. She is a DEI Champion, lifelong learner, and mentor with combined experience across learning and development, diversity and inclusion, marketing, and consulting. Jessalin has been part of 3AF NextGen Leaders to launch their annual mentorship program. Jessalin has been recognized as the 2022 Asian Hustle Network Top 50 Unsung Heroes, 2021 Nancy Hill Award Recipient, 2018 Ad Club of NY Women Fellowship, and 2016 ADCOLOR Futures.

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