Uncover Your Message: The 3-Step Process for Presenting Your Ideas Effectively and Persuasively, Globally and Locally

Name: Uncover Your Message: The 3-Step Process for Presenting Your Ideas Effectively and Persuasively, Globally and Locally
Brand: Taylor & Francis
SKU: 9781032596525
Price: 3130.0 INR
Availability: InStock

by Natsuyo N. Lipschutz

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ISBN13: 9781032596525
Binding: Paperback
Subject: N/A
Publisher: Taylor & Francis
Publisher Imprint: Routledge
Publication Date: July 23, 2024
Pages: 188
Original Price: GBP 36.99
Language: English
Edition: N/A
Item Weight: 294 grams
BISAC Subject(s): Business Communication / Meetings & Presentations, Development / Business Development, and Globalization

About The Book

Written by a non-native English-speaking professional speaker with over 20 years of international consulting experience, this book lays out a step-by-step process to improve cross-cultural communication skills and achieve a strong global presence.

Every year, organizations lose money, time, and people due to poor or inefficient cross-cultural communication - and this can be as easily between departments or individuals within an organization as across oceans. To tackle this widespread problem, Natsuyo N. Lipschutz developed the 3-step process she calls the "3As" (Acknowledge, Analyze, Adapt), using a unique multilayered approach: cross-culture Ã— logical thinking Ã— storytelling. Using the 3As process, readers will improve their awareness of cultural differences and learn analytical and logical thinking skills to zero in on their own unique message, tell persuasive stories, and ultimately get their messages not only clearly heard but acted upon in a culturally diverse global business environment.

Filled with lessons and real-life stories from global companies and executives who benefited from Natsuyo's guidance, this book will appeal to any business leader who needs to communicate with a diverse range of stakeholders, whether in a different country or a different team, to persuade and succeed.

About The Author

Natsuyo N. Lipschutz, CSP(R), MBA, Japanese native and New Yorker at heart, Natsuyo traveled 7,000 miles to start her cross-cultural business career in the United States. A keynote speaker, cross-cultural communication strategist, TEDx speaker, cancer survivor, and ballroom Latin dancer, Natsuyo shares colorful stories behind her cross-cultural communication strategies. Today, she is the founder and managing principal of ASPIRE Intelligence and Breakthrough Speaking, helping global organizations elevate cultural inclusion and have their leaders communicate effectively beyond differences.

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