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Understanding Media

by Marshall McLuhan
Save 38% Save 38%
Current price ₹1,495.00
Original price ₹2,392.00
Original price ₹2,392.00
Original price ₹2,392.00
(-38%)
₹1,495.00
Current price ₹1,495.00

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Book cover type: Paperback
  • ISBN13: 9780415253970
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Taylor & Francis Ltd
  • Publisher Imprint: Taylor & Francis Ltd
  • Publication Date:
  • Pages: 400
  • Original Price: GBP 18.99
  • Language: English
  • Edition: N/A
  • Item Weight: 414 grams
  • BISAC Subject(s): Media Studies

Understanding Media: the most important book ever written on communication. Ignore its message at your peril.

Marshall McLuhan (1911-1980) Communications theorist, born in Canada. He is known as the original "high guru" of media culture and appeared in Woody Allen's Annie Hall as himself.

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