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User Experience mit Fragebögen messen by Schrepp, Martin

User Experience mit Fragebögen messen

by Martin Schrepp
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Book cover type: Paperback
  • ISBN13: 9781986843768
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Publication Date:
  • Pages: 144
  • Original Price: USD 18.8
  • Language: German
  • Edition: N/A
  • Item Weight: 214 grams
  • BISAC Subject(s): User Interfaces

Eine gute User Experience ist für den Erfolg eines interaktiven Produkts sehr wichtig. Für die Gestaltung und die kontinuierliche Verbesserung des Produktdesigns ist es daher hilfreich, diesen Qualitätsaspekt auch quantitativ messen zu können. Andererseits haben verschiedene Nutzer in Bezug auf die User Experience eines Produkts oft stark abweichende Meinungen, d.h. es handelt sich hier um eine sehr subjektiv wahrgenommene Produkteigenschaft. Aus diesem Grund sind Fragebögen eine geeignete und in der Praxis auch weit verbreitete Methode zur Messung von User Experience, da man hier mit vertretbarem Aufwand auch grö ere Gruppen von Nutzern befragen kann. Dieses Buch gibt einen Überblick der wichtigsten User Experience Fragebögen. Weiterhin wird das abstrakte Konzept User Experience in Teilaspekte aufgeschlüsselt, z.B. Effizienz, Steuerbarkeit, Schönheit und Originalität des Designs. Es wird untersucht, welche dieser Teilaspekt für welche Arten von Produkten wichtig sind und daher bei einer Messung berücksichtigt werden sollten. Abschlie end werden Hinweise für die praktische Durchführung und Auswertung einer Produktevaluation mit einem Fragebogen gegeben. Das Buch richtet sich vor allem an Praktiker, die Fragebögen für Produktevaluationen nutzen möchten.

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