Verbandsmanagement Mit Zukunft: Non-Profit-Organisationen Professionell Und Erfolgreich Führen
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Klar strukturiert, verst�ndlich geschrieben, praxisbezogen, mit vielen Beispielen und Tipps zeigt dieses Buch, wie es Non-Profit-Organisationen (NPO) durch professionelle Verbandsarbeit gelingt, Politik und �ffentlichkeit, aber auch ihre Mitglieder zu �berzeugen.
Doch wie misst man den Erfolg einer NPO? Und was k�nnten Erfolgsfaktoren f�r einen Verband, eine Kammer oder einen Verein sein? Was kennzeichnet einen Verband, der wettbewerbsf�hig ist und dies auch bleibt, unabh�ngig davon, wie st�rmisch das Umfeld wird? Dieses Buch gibt fundierte Antworten und eine F�lle von Anregungen und Ideen f�r erfolgreiches Verbandsmanagement. Au erdem erhalten Interessierte sowie haupt- und ehrenamtliche Akteure von Verb�nden, Kammern oder Vereinen Informationen dar�ber, was Non-Profit-Organisationen auszeichnet und welche Herausforderungen sie einerseits zu meistern und welche Existenznotwendigkeit sie andererseits in unserer Lebens- und Arbeitswelt haben.Die promovierte Volkswirtin Claudia Wöhler verfügt über mehr als ein Jahrzehnt Erfahrung in verschiedenen Fach- und Führungsfunktionen großer Arbeitgeber- und Wirtschaftsverbände. Verbunden mit ihrer mehrjährigen Tätigkeit als Geschäftsführerin der bayerischen Arbeitgeberverbände vbw, bayme und vbm waren diverse Mitgliedschaften in Ausschüssen der Spitzenverbände der deutschen Wirtschaft BDA und BDI sowie Mandate in der Sozialen Selbstverwaltung. Daher verfügt die Autorin auch über Einblicke und Erfahrungen in die entsprechenden Dachorganisationen.
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