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Versicherungen online abschließen. Status quo und Entwicklungsmöglichkeiten im Trend der Digitalisierung by Anonym

Versicherungen online abschließen. Status quo und Entwicklungsmöglichkeiten im Trend der Digitalisierung

by Anonym
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Book cover type: Paperback
  • ISBN13: 9783346374509
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 32
  • Original Price: USD 20.9
  • Language: German
  • Edition: N/A
  • Item Weight: 55 grams
  • BISAC Subject(s): Industries / General

Projektarbeit aus dem Jahr 2019 im Fachbereich BWL - Bank, Börse, Versicherung, Note: 2,1, Duale Hochschule Baden-Württemberg Mannheim, früher: Berufsakademie Mannheim, Sprache: Deutsch, Abstract: Mit der vorliegenden Projektarbeit wird der Leitgedanke verfolgt, zunächst eine Einführung in das Thema des Online-Versicherungsabschlusses zu bieten und die Entwicklungsmöglichkeiten im Trend der Digitalisierung aufzuzeigen. Die relevante Frage hierbei ist unter anderem: Welche Entwicklungsmöglichkeiten gibt es im Zuge der Digitalisierung für den Abschluss von Online-Verträgen in der Versicherungsbranche? Der Online-Versicherungsabschluss wird in kleinere Themenkomplexe geteilt und im Laufe der Arbeit dargelegt. Im ersten Teil dieser Ausarbeitung soll mit der Definition einer Versicherung eingeleitet werden. Hierbei wird geklärt, was die Aufgaben der Versicherungsunternehmen sind und wie sich die Vertriebskanäle im zunehmenden Trend der Digitalisierung entwickeln können. Darauf aufbauend werden rechtliche Rahmenbedingungen aufgeführt, die für das Zustandekommen eines Versicherungsvertrags zu achten sind. Des Weiteren werden Entwicklungsmöglichkeiten bezüglich der im Unternehmen etablieren Geschäftsmodelle und der Kundenakquise aufgeführt.

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