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Whose Space is it Anyway?: Place Branding and the Politics of Representation by Pascale Cohen-Avenel

Whose Space is it Anyway?: Place Branding and the Politics of Representation

by Pascale Cohen-Avenel , Graham Roberts
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Book cover type: Paperback
  • ISBN13: 9782875745422
  • Binding: Paperback
  • Subject: N/A
  • Publisher: P.I.E-Peter Lang S.A., Editions Scientifiques
  • Publisher Imprint: P.I.E-Peter Lang S.A., Editions Scientifiques
  • Publication Date:
  • Pages: 304
  • Original Price: GBP 33.0
  • Language: English
  • Edition: New
  • Item Weight: 368 grams
  • BISAC Subject(s): German

By exploring the often hidden ideological agenda(s) of place branding, and analyzing the ways in which practitioners often marginalize, or ignore, local stakeholders on the ground, this volume of essays offers a fresh and topical perspective on an extremely important subject.

Pascale Cohen-Avenel is a full professor of Germanic Studies at the University of Paris Nanterre where she co-directs the CRPM, Centre de Recherches Pluridisciplinaires Multilingues. Her research focuses on national stereotypes in popular culture and globalization as well as on representations of violence in the Franco-German wars.

Graham H. Roberts is a member of the Centre de Recherches Plurilingues et Multidisciplinaires (CRPM, EA 4418) at the University of Paris Nanterre. He is Associate Editor of the journals Film, Fashion and Consumption, and The International Journal of Sustainable Fashion and Textiles, which he co-founded in 2021 with Debbie Moorhouse of the University of Huddersfield in the UK.

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