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Wirtschaft, Geld Und Börse in Der Zeitung by Hauke Rath

Wirtschaft, Geld Und Börse in Der Zeitung

by Hauke Rath
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Book cover type: Paperback
  • ISBN13: 9783409144032
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Gabler Verlag
  • Publisher Imprint: Gabler Verlag
  • Publication Date:
  • Pages: 382
  • Original Price: EUR 51.39
  • Language: German
  • Edition: 1992
  • Item Weight: 468 grams
  • BISAC Subject(s): Management Science

Ob wir arbeiten oder un sere Freizeit verbringen, Geld ausgeben oder sparen, etwas kaufen oder verkaufen: die Wirtschaft beeinfluBt uns heute sHindig. Umgekehrt beeinflussen wir die Wirtschaft, z. B. als Arbeitgeber und Arbeitnehmer, Produzent und Konsument, Hausbesitzer und Mieter, Sparer und Kreditnehmer. Taglich haben wir eine Vielzahl wirtschaftli- cher Entscheidungen zu treffen und werden von wirtschaftlichen Ent- scheidungen anderer beeinfluBt. Ftir uns ist es daher notwendig, daB wir wirtschaftliche Zusammenhange verstehen und tiber aktuelle Wirtschafts- information en verfligen. Das Lesen und Verstehen des Wirtschaftsteils in Zeitungen ist daflir eine wichtige Voraussetzung. Nach Untersuchungen des Instituts flir Demoskopie Allensbach liest nur jeder vierte Zeitungsleser den Wirtschaftsteil. Befragungen dazu ergaben, daB zwar groBes Interesse an Wirtschaftsinformation besteht, aber der Wirtschaftsteil flir die meisten Leser zu wenig verstandlich und transpa- rent ist. Der erfolgreiche Umgang mit dem Wirtschaftsteil kann - wie meine Seminarerfahrungen zeigen - gelernt werden. 1m vorliegenden Buch werden der Aufbau des Wirtschaftsteils in Zeitun- gen erlautert sowie die Inhalte und hliufig vorkommenden Begriffe erklart. Der Schwerpunkt liegt auf dem Borsenteil mit seinen Berichten und Notierungen tiber Aktien, festverzinsliche Wertpapiere, Devisen und Wa- ren. Die zum Verstandnis der Zahlen und Angaben des Borsenteils erfor- derlichen Kenntnisse werden vermittelt. Den Textteil erganzen Original- berichte aus den Wirtschaftsteilen verschiedener Zeitungen. Die einzelnen Kapitel des Buches konnen unabhangig voneinander gele- sen werden. Durch die umfangreiche Gliederung und das ausftihrliche Register kann das Buch auch als Nachschlagewerk benutzt werden.

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