#YOU: Build Your Personal Brand

Name: #YOU: Build Your Personal Brand
Brand: Sage Publications
SKU: 9789391370428
Price: 358.0 INR
Availability: InStock

by Charu Sabnavis

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ISBN13: 9789391370428
Binding: Paperback
Subject: Business Management
Publisher: Sage Publications
Publisher Imprint: Sage Response
Publication Date: March 16, 2021
Pages: 308
Original Price: INR 550.0
Language: English
Edition: N/A
Item Weight: 400 grams
BISAC Subject(s): General

About The Book

A strong personal brand does not come about by chance, it is the outcome of an endeavour towards creating and projecting the person you are. Just as a product needs active marketing and promotion to generate awareness and draw attention of potential buyers, a personal brand needs promotion to gain visibility and recognition amongst stakeholders.

Opening doors for opportunities, resources and information, #YOU: Build Your Personal Brand talks about building and maintaining your personal brand. It will enable you to reinstate your ability to forge constructive relationships and build strong networks. The book also discusses how to present your personal style based on attire, communication, body language and confidence.

Creating those positive first impressions, this book provides insights and practical tips for having a voice at the table.

About The Author

Sabnavis, Charu: - Charu Sabnavis is an executive coach, facilitator, diversity expert and a columnist.

Disimpassioned with the principles of economics, Charu, an alumnus of Delhi School of Economics, embarked on an enriching and challenging journey in the field of people and organizational development after a successful corporate stint, wherein she spearheaded HR, learning and development and operations at Morgan Stanley, Capgemini, Datamatics and NIIT.

She started Delta Learning, a company specializing in organizational and people development, in 2012, and has trained and coached over 8,000 people in 55 organizations across six industries in the areas of leadership, workplace excellence and diversity. She has engaged with teams at PricewaterhouseCoopers, BNP Paribas, Deutsche Bank, Capgemini, Bank of America, ANZ, HDFC Bank, IDBI Bank, NSE, CRISIL, MCX, NCDEX, Aegon Life, Birla Sunlife Insurance, Future Generali, Larsen & Toubro and Tata Power among others.

She is associated with the academia, teaching business communication at S. P. Jain Institute of Management & Research and National Institute of Securities Markets.

Her tryst with the print media dates back to 2005, when her first article was published in the Economic Times. She surged ahead with her writing career publishing articles on workplace effectiveness, diversity and leadership in the Mint, Financial Express, Business Standard, Hindu Business Line, DNA, Mumbai Mirror and Hindustan Times.

When she is not coaching and training people, Charu enjoys hearing Indian classical and Blues music, tending to plants and practising yoga.

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