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A Practical Guide to Crm: Building More Profitable Customer Relationships

by Janice Reynolds
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Current price ₹3,533.00
Original price ₹5,888.00
Original price ₹5,888.00
Original price ₹5,888.00
(-40%)
₹3,533.00
Current price ₹3,533.00

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Book cover type: Paperback
  • ISBN13: 9781578201020
  • Binding: Paperback
  • Subject: N/A
  • Publisher: CRC Press
  • Publisher Imprint: CRC Press
  • Publication Date:
  • Pages: 304
  • Original Price: GBP 46.99
  • Language: English
  • Edition: N/A
  • Item Weight: 490 grams
  • BISAC Subject(s): Customer Relations

In today's global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention

Janice Reynolds is a writer, editor, speaker, and consultant in information technology and the Internet/intranet. Prior to starting her own consulting firm in 1995, Ms. Reynolds was the litigation manager of a large New York City law firm. She is the author of The Complete E-Commerce Book . She has edited numerous technical books and led several e-commerce development teams. Ms. Reynolds provides advice to numerous budding entrepreneurs as the 'E-commerce Expert' on Allbusiness.com. She also consults with established companies concerning their technical needs.

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