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Brand Vinci by Pavan Padaki

Brand Vinci

by Pavan Padaki
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Book cover type: Hardcover
  • ISBN13: 9789384052683
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Bloomsbury Publishing (IN)
  • Publisher Imprint: Bloomsbury India
  • Publication Date:
  • Pages: 118
  • Original Price: INR 299.0
  • Language: N/A
  • Edition: N/A
  • Item Weight: 250 grams
  • BISAC Subject(s): Sales & Selling / General

Brand Vinci decodes the concept of branding here and now, with a fresh and unique perspective. The decoded facets are practical and useful not only to marketing professionals but also to entrepreneurs,B-school students and could also be highly applicable to one's own personal life.
Written by a brand practitioner and corporate trainer and based on interactions with marketing professionals during workshop and client engagements, this book demystifies branding concepts for brand owners, managers and students.

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