Catering Like a Pro: From Planning to Profit

Name: Catering Like a Pro: From Planning to Profit
Brand: Houghton Mifflin
SKU: 9780471214229
Price: 1679.0 INR
Availability: InStock

by Francine Halvorsen

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ISBN13: 9780471214229
Binding: Paperback
Subject: N/A
Publisher: Houghton Mifflin
Publisher Imprint: Houghton Mifflin
Publication Date: April 16, 2004
Pages: 334
Original Price: GBP 16.99
Language: English
Edition: Revised
Item Weight: 577 grams
BISAC Subject(s): Tablesetting, Industries / Hospitality, Travel & Tourism, and Small Business

About The Book

From the Back Cover
Everything you need to get your catering business up and running

"A solid foundation for anyone looking to begin a career in catering."
-Dr. John J. Bowen, President, Johnson & Wales University

"Very informative, with great tips from experienced chefs."
-Alain Sailhac

"I wish I'd had "Catering Like a Pro" 25 years ago, when I began my career. I would have made fewer mistakes (and more money)."
-Henry Meer

This complete, up-to-date guide to the art of catering presents all the proven business advice you need to put profits and success on your menu. It's packed with practical guidance on event planning, cooking, sanitation, and business practices, as well as wisdom-and recipes-from the biggest stars in catering. You'll find indispensable advice from Francois Dinot, Director of L'Academie de Cuisine in Bethesda, Maryland, who has catered many high-level government events in Washington, D.C.; Liz Newmark, President of Great Performances, one of New York's premier caterers; and Jacques Pepin, award-winning cookbook author and Dean of Special Programs at The French Culinary Institute in New York City. And there's more: Complete, step-by-step details and reliable resources for every aspect of the catering businessDirectories, references, and online resources for convenient access to everything from insurance to software to wineMore than 200 surefire recipesPlanning and budgeting aids, checklists, and charts; menus and menu worksheets for diverse events; job expense analysis and pricing guides; client interview outlines; and more

About The Author

Halvorsen, Francine: -

FRANCINE HALVORSEN is a professional food consultant, writer, and artist. She is a graduate of Columbia University and President of Studio Foods, which develops new food products for the gourmet consumer market. Well known for her stylish catering and distinctive events, she has also coached numerous start-up food entrepreneurs.

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