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Fundamentals of Research. A Dissective View by Priyanka Tripathy

Fundamentals of Research. A Dissective View

by Priyanka Tripathy
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Book cover type: Paperback
  • ISBN13: 9783954894178
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Anchor Academic Publishing
  • Publisher Imprint: Anchor Academic Publishing
  • Publication Date:
  • Pages: 212
  • Original Price: GBP 112.9
  • Language: English
  • Edition: N/A
  • Item Weight: 259 grams
  • BISAC Subject(s): Marketing / General

The present book has been written with two clear objectives in mind - to enable researchers, irrespective of their discipline, to develop the most appropriate methodology for their research studies; and to make them familiar with the art of using different research methods and techniques. It is hoped that the humble efforts made in the form of this book will assist in the accomplishment of exploratory as well as result-oriented research studies. The book is primarily targeted to serve as text book to Post Graduate, M.Phil. and Ph.d students of research methodology in all disciplines of various universities. The book seems to be designed specifically for those students who are newcomers to research, and who may have a basic barrier with regard to the subject. The areas covered in the book follow a simple-to-complex approach in terms of their discussion. Overall, this book clearly reflects the teaching experience of the author with this subject. The book can be of value to researchers by introducing some information on how to carry out reviews of literature and its importance in research. All possible efforts have been made to further enhance the usefulness of the book. The feedback received from different sources has been incorporated.

Priyanka Tripathy is a Lecturer in the Department of Information Technology & Management of Ravenshaw University. She has an outstanding career all throughout. She has completed MBA from Utkal University, P.G. Diploma in Banking and Relationship Management from Kotak Manipal School of Banking, Manipal University and at present completing her Ph.D from Ravenshaw University. Her specializations lie in Marketing, Research Methodology and Hr. She has participated in research workshops of IIM Ahmedabad, IIM Kolkata and IIT Bhubaneswar. She has presented papers in IIM Indore, IIM Lucknow (Noida Campus), IIT Kharagpur and IMT Nagpur. To her credit she has published about 10 research papers in International Journals of repute.

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