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Gestaltung des internationalen Knowledge Managements by Anonym

Gestaltung des internationalen Knowledge Managements

by Anonym
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Book cover type: Paperback
  • ISBN13: 9783640972364
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 56
  • Original Price: USD 41.9
  • Language: German
  • Edition: N/A
  • Item Weight: 87 grams
  • BISAC Subject(s): Marketing / General

Studienarbeit aus dem Jahr 2005 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, Universität Mannheim, Sprache: Deutsch, Abstract: Ziel dieser Arbeit ist es zu verdeutlichen, dass der durch die Liberalisierung der Märkte zunehmende Wettbewerbsdruck die internationalen Lernprozesse beschleunigt und zukünftig höhere Anforderungen an einen organisatorisch und personell abgesicherten Wissenstransfer stellt. Damit rückt neben dem technologischen auch das organisatorische Wissen immer stärker in den Vordergrund. Im Rahmen dieser Arbeit soll zudem gezeigt werden, dass Unternehmen im Zuge der Globalisierung gezwungen sind, Wissensressourcen weltweit zugänglich zu machen, um wettbewerbsfähig bleiben zu können, d.h. es muss ein Wissenstransfer über geographische und sprachliche Grenzen hinweg stattfinden. Insbesondere soll die Arbeit die folgenden drei Forschungsfragen beantworten: 1. Welchen Einfluss hat das Wissen aus fremden Kulturkreisen auf lokale Managementprozesse? 2. Wie wirkt sich die Kodifizierbarkeit, Artikulierbarkeit und die Komplexität des Wissens auf die Wahl der Eintrittsstrategie aus? 3. Welche Determinanten beeinflussen Wissenstransfers zwischen Tochtergesellschaften und der Zentrale?

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