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Golf Marketing Strategy: The Ultimate Guide to Success in the Golf Industry by Andrew Wood

Golf Marketing Strategy: The Ultimate Guide to Success in the Golf Industry

by Andrew Wood
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Book cover type: Paperback
  • ISBN13: 9781977525468
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Publication Date:
  • Pages: 192
  • Original Price: USD 39.95
  • Language: English
  • Edition: N/A
  • Item Weight: 264 grams
  • BISAC Subject(s): Marketing / General

What Is Your Club's or Resort's Marketing Strategy?Let's be honest... You don't actually have one, do you? Don't feel bad, astonishingly I have never met a club or resort that does. However, without one your business is like a sail boat in the middle of the ocean without a compass. Whichever way you go may lead you towards the promised land or deeper into the blue abyss. Dying slowly of dehydration and malnutrition suspended in a state of disbelief oblivious to your fate like many clubs and resorts today!Without a marketing strategy, every dime you spend and every decision you make will be no more effective than deciding what club to hit next from 180 yards, by rolling two dice!

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