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How to Be Strategic by Fred Pelard

How to Be Strategic

by Fred Pelard
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Book cover type: Paperback
  • ISBN13: 9780241423035
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Penguin Business
  • Publisher Imprint: Penguin Business
  • Publication Date:
  • Pages: 272
  • Original Price: GBP 14.99
  • Language: English
  • Edition: N/A
  • Item Weight: 340 grams
  • BISAC Subject(s): Strategic Planning, Decision-Making & Problem Solving, and Negotiating

FT BUSINESS BOOK OF THE MONTH

Being strategic is a critical skill. It enables you to solve problems on a day-to-day basis while also keeping an eye on the long term, anticipating opportunities and mitigating threats along the way.

Fred Pelard has been teaching strategic thinking to executives at all levels at leading companies around the world for almost 20 years. How to Be Strategic is his accessible and thorough guide to strategic thinking in any situation. It contains 12 smartly illustrated, workable methodologies from leading experts like Eric Ries, Chan Kim, and Barbara Minto, and will help you find your own path to the right solution every time.

Fred Pelard is a strategy trainer, consultant, facilitator and coach. He specializes in helping teams and organizations solve strategic problems. A rocket-scientist by training, he's been lecturing on strategic thinking and complex problem solving to the CEOs and management teams of major corporations and consulting firms around the world for 20 years. Fred started his career in management consulting with Deloitte, completed his MBA at INSEAD, and has worked as a strategist ever since. Selected repeat clients include Allianz, BBC, Betfair, Deloitte, HSBC, IKEA, London Business School, Thomson Reuters amongst others.

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