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Managing in the Global Market Uncertainty: A Strategic Guide to Competitive Strategic Analysis, Market Positioning and Innovation of the Market Volati by Elendu, Godwin

Managing in the Global Market Uncertainty: A Strategic Guide to Competitive Strategic Analysis, Market Positioning and Innovation of the Market Volati

by Godwin Elendu
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Book cover type: Paperback
  • ISBN13: 9781638126522
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Pen Culture Solutions
  • Publisher Imprint: Pen Culture Solutions
  • Publication Date:
  • Pages: 278
  • Original Price: USD 31.99
  • Language: English
  • Edition: N/A
  • Item Weight: 518 grams
  • BISAC Subject(s): Marketing / General

In today's world of business uncertainty, whereglobalization, deglobalization, the post Covid-19 Pandemiccrisis, couples with the energy crisis as result of theUkraine and Russian conflict have created a paradigmshift for most organizations., Business Regulations, deregulations, fierce new Technological Advancements, competition, innovation have torn apart Global frontiers ofBusiness.This calls for a new way of thinking, talking, leaning, unlearning and relearning in the new business worldtoday, In managing these uncertainties, Dr. Elendu, a successfulmanagement consultant, an entrepreneur and popularspeaker, shows how an organizations will vault overtoday's competition through strategic analysis, marketpositioning, Innovation, R&D. Leadership, changeprograms and lead the market, through strategic andindustrial foresight and lead the market.

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