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Marketing Spark by Mark W. Evans

Marketing Spark

by Mark W. Evans
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Book cover type: Paperback
  • ISBN13: 9780994047335
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Marketing Spark
  • Publisher Imprint: Marketing Spark
  • Publication Date:
  • Pages: 252
  • Original Price: USD 24.99
  • Language: English
  • Edition: N/A
  • Item Weight: 440 grams
  • BISAC Subject(s): Marketing / General, Entrepreneurship, and Small Business

In a fast-moving world, entrepreneurs and brands that tell good stories win. Brands that don't tell good stories lose.

Marketing Spark is a strategic and tactical guide for entrepreneurs who want to create stories that resonate.

What you will learn:

✓Storytelling: the history and why it matters more than ever.

✓Discover: identify and develop powerful brand stories.✓People: who should be telling your stories-you, your employees, influencers, media, and bloggers.

✓Strategy: telling the right stories to the right people at the right time.

✓Tactics: how to develop and deliver stories using different channels, including case studies, services and tools.


If you're ready to capture the spotlight with better stories, you need this book

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