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Marketing Through Search Optimization

by Alex Michael
Save 35% Save 35%
Current price ₹16,601.00
Original price ₹25,540.00
Original price ₹25,540.00
Original price ₹25,540.00
(-35%)
₹16,601.00
Current price ₹16,601.00

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Book cover type: Hardcover
  • ISBN13: 9781138440890
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Taylor & Francis
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 250
  • Original Price: GBP 200.0
  • Language: English
  • Edition: N/A
  • Item Weight: 453 grams
  • BISAC Subject(s): Marketing / General

Marketing Through Search Optimization, Second Edition, is the step-by-step marketer's guide to improving your web ranking in search engines and getting your site listed effectively in online directories. Search engine placement has become a key task for those engaged in website marketing because good positioning in search engines and directories dramatically increases visitor traffic. Optimizing search engine ranking will be the most important and cost-effective way of marketing your website, and customers use search engines more than any other method to locate websites. Submitting to search engines is only part of the challenge. It is also vital to prepare a website through "search engine optimization," ensuring that your web pages are accessible and focused in ways that drive traffic to your site.

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