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Middle Eastern and African Perspectives on the Development of Public Relations: Other Voices

by T. Watson
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Current price ₹3,672.00
Original price ₹5,649.00
Original price ₹5,649.00
Original price ₹5,649.00
(-35%)
₹3,672.00
Current price ₹3,672.00

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Book cover type: Hardcover
  • ISBN13: 9781137404275
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Palgrave Pivot
  • Publication Date:
  • Pages: 156
  • Original Price: EUR 49.99
  • Language: English
  • Edition: 2014
  • Item Weight: 368 grams
  • BISAC Subject(s): Development / Business Development, International / Economics & Trade, and Marketing / General

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This third book in the series focuses on the Middle East and Africa.

Tom Watson PhD is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.

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