Multi-hub meetings: groups meeting groups
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Due to the impact of COVID-19 in the events industry, the publisher is now offering a temporary 50% discount on the price of the book. This book is the first to dive into a new way of holding meetings, conferences, etc. Multi-Hub Meetings takes place in different places in different cities, countries, etc; the hubs. Several medium-sized or big groups get the same program, at the same time with speakers in any of these hubs. It is a very innovative and dynamic format for events up to thousands of participants in up to dozens of locations for up to several days. If done well, they save money and harvest lots of positive feedback. While it limits the cost of travel, it increases the reach. Multi-Hub Meetings are quite complicated and offer a wide range of new possibilities. This book explains for meeting organizers and their teams how this will be a solution for future events. It shares the spider-hub, 6 reasons to choose Multi-hubs, possible business models, etc. Multi-Hub Meetings are still new and rare, but this book contains a dozen of very different cases, organized by different companies in different countries. If you are a meeting professional, your future success may depend on your ability to do such multi-hub meetings. This book is partly co-created with the participants of the FRESH conference in 2017. FRESH17 was the world's first real Multi-Hub conference organized in five different cities for meeting professionals; all FRESH participants were involved as experience-experts in the creation of the last segment of this book full of tips and ideas. Yet another example of how the meeting and event industry is changing and how you do well to stay up to date.
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