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Nachhaltiges Beschaffungsmanagement: Strategien - Praxisbeispiele - Digitalisierung by Wanja Wellbrock

Nachhaltiges Beschaffungsmanagement: Strategien - Praxisbeispiele - Digitalisierung

by Wanja Wellbrock , Daniela Ludin
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Book cover type: Paperback
  • ISBN13: 9783658251871
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Springer Gabler
  • Publisher Imprint: Springer Gabler
  • Publication Date:
  • Pages: 428
  • Original Price: EUR 46.72
  • Language: German
  • Edition: 1. Aufl. 2019
  • Item Weight: 699 grams
  • BISAC Subject(s): Purchasing & Buying

Vor dem Hintergrund der steigenden Bedeutung ökologischer und sozialer Aspekte entwickelt sich Nachhaltigkeit zu einem immer wichtigeren Wettbewerbsvorteil für Unternehmen. Gerade in der Beschaffung können Entscheidungen nicht mehr ausschlie lich anhand der Kriterien Preis und Qualität getroffen werden. Auch Nachhaltigkeitsaspekte sind bei der Lieferanten- und Materialauswahl ein entscheidender Faktor.

Dieses Buch bietet erstmals eine umfassende konzeptionelle Basis für das Nachhaltigkeitsmanagement von Beschaffungstätigkeiten, die es Unternehmen ermöglicht, sich eine weitere Kernkompetenz aufzubauen und diese im strategischen und operativen Bereich umzusetzen. Zahlreiche Beispiele aus verschiedenen Wirtschaftszweigen und zum Einfluss der Digitalisierung zeigen zudem sehr anschaulich die Anwendbarkeit in der Praxis.


Prof. Dr. Wanja Wellbrock lehrt und forscht im Bereich Beschaffungsmanagement an der Hochschule Heilbronn. Seine Schwerpunkte sind Nachhaltiges und Strategisches Beschaffungsmanagement, Supply Chain Management und Big-Data-Anwendungen in unternehmensübergreifenden Wertschöpfungsketten.

Prof. Dr. Daniela Ludin leitet die Studiengänge Management & Beschaffungswirtschaft sowie Nachhaltige Beschaffungswirtschaft an der Hochschule Heilbronn und ist dort Mitglied des Rates für Nachhaltige Entwicklung. Ihre Schwerpunkte sind Nachhaltiges Beschaffungsmanagement, Nachhaltige Mobilität, Nachhaltiger Konsum, Nachhaltige Finanzprodukte und Nachhaltiges Datenmanagement.


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