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Population Estimation and Projection: Methods for Marketing, Demographic, and Planning Professionals by James C. Raymondo

Population Estimation and Projection: Methods for Marketing, Demographic, and Planning Professionals

by James C. Raymondo
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Book cover type: Hardcover
  • ISBN13: 9780899306636
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Quorum Books
  • Publisher Imprint: Quorum Books
  • Publication Date:
  • Pages: 224
  • Original Price: GBP 75.0
  • Language: English
  • Edition: N/A
  • Item Weight: 535 grams
  • BISAC Subject(s): Demography, Marketing / General, and Business Mathematics

Raymondo provides a step-by-step guide through the complex issues associated with the methods of producing population estimates and projections. The author's approach reflects both his formal training in the study of population and his experience as an applied demographer, where he was frequently called upon to present technical population data to a lay audience. The result is a book firmly grounded in the methods and procedures of demography, but presented in a clear, concise manner for the everyday user of population estimates and projections. This book is a key resource for anyone dealing with population data.

Raymondo begins by describing the general nature and differences of population estimates and projections. The author then takes the reader through several methodological issues that provide a foundation for the basic concepts of demographic analysis related to the production of population estimates and projections. Also provided is a helpful discussion on the intricacies of U.S. Bureau of the Census geographic concepts, and a general discussion on major sources of data for the estimation and projection process.

JAMES C. RAYMONDO is Associate Professor of Sociology and Chairman of the Division of Social Sciences at Union College in Barbourville, Kentucky. He has published scholarly articles on issues in the study of population, and worked previously as a demographer, producing population projections at the state, county, and metropolitan levels for the state of Alabama.

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