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Practical Selling: No Seminars in Foxholes by John Robert Confrey

Practical Selling: No Seminars in Foxholes

by John Robert Confrey
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Book cover type: Hardcover
  • ISBN13: 9781401096441
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Xlibris
  • Publisher Imprint: Xlibris
  • Publication Date:
  • Pages: 216
  • Original Price: USD 31.99
  • Language: English
  • Edition: N/A
  • Item Weight: 445 grams
  • BISAC Subject(s): Sales & Selling / General

No Seminars in Foxholes offers practical lessons for real-world salespeople. You will learn (1) the best sales tactics to use depend on the situation; (2) the strength of your product, company, status at an account, and timing of market entry are crucial, (3) people in the sales process are swayed by politics and emotions; (4) prospects will select vendors based on how they feel about the limited inputs they have; (5) how to gather, often surreptitiously, the information you need about the decision process; (6) how to use that knowledge and other techniques to affect the outcome. One-size-fits-all approaches to sales do not work. This book will change how you view the sales profession.

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