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Search results for “[Subject: consumer-guides]”

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Slow Wine USA Guide 2025

Deborah Parker Wong

Paperback

Current price ₹1,776
Original price ₹2,450
Original price ₹2,450
Original price ₹2,450
(-28%)
₹1,776
Current price ₹1,776

• Author(s): Deborah Parker Wong • Publisher: Slow Food Promozione S.R.L. Sb • Publisher Imprint: Slow Food Promozione S.R.L. Sb • BISAC: Consumer GuidesSlow Wine US is a new and revolutionary guide to the wines of California, Oregon, New York an...

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The End of Branding: What Really Drives Consumers to Buy: Marketing That's Targeted to Real-World Buying Behavior

Marc Rutschmann

Paperback

Current price ₹3,452
Original price ₹5,310
Original price ₹5,310
Original price ₹5,310
(-35%)
₹3,452
Current price ₹3,452

• Author(s): Marc Rutschmann • Publisher: Springer • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralFrom the Back CoverThe term "branding" encourages the idea that brands can be created through decisive communication. This assumpt...

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Auswirkungen von Produktplatzierungen in Filmen auf das Verbraucherverhalten

Maëlys Debatisse

Paperback

Current price ₹3,185
Original price ₹3,621
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• Author(s): Maëlys Debatisse • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralW�hrend traditionelle Werbung von den Verbrauchern in Frage gestellt und diskreditiert wird, entwickelt sich Produ...

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Marketing: Real People, Real Choices -- Global Edition

Michael Solomon

Paperback

Current price ₹5,683
Original price ₹8,743
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(-35%)
₹5,683
Current price ₹5,683

• Author(s): Michael Solomon • Publisher: Pearson Education Limited • Publisher Imprint: Pearson Education LimitedAbout our authors Michael R. Solomon, PhD, joined the Haub School of Business at Saint Joseph's University in Philadelphia as Profes...

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Long-term Care at Home Consumer Guide

Walter Feldesman

Paperback

Current price ₹2,123
Original price ₹2,271
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₹2,123
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• Author(s): Walter Feldesman • Publisher: Walter Feldesman • Publisher Imprint: Walter Feldesman • BISAC: GeneralThis guide addresses three basic questions faced by families caring for aging relatives at home. What is home care? Where and how ca...

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Customer Analytics for Dummies

Jeff Sauro

Paperback

Current price ₹2,284
Original price ₹3,288
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₹2,284
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• Author(s): Jeff Sauro • Publisher: For Dummies • Publisher Imprint: For Dummies • BISAC: Consumer Behavior - GeneralThe easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels...

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Beyond Straight Teeth: A Consumer's Guide to Orthodontics

Paul R. White Dds

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Current price ₹1,287
Original price ₹1,466
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₹1,287
Current price ₹1,287

• Author(s): Paul R. White Dds • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: Oral HealthIn this informative book, Beyond Straight Teeth, author, lecturer and sea...

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Cambiamento nelle preferenze dei consumatori riguardo alle bevande analcoliche

Syeda Sani-E-Zahra Bukhari

Paperback

Current price ₹5,211
Original price ₹5,684
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₹5,211
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• Author(s): Syeda Sani-E-Zahra Bukhari • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - General

Consumer Awareness and Fast Fashion. Information on consumer perceptions of fashion retailers

Una Glennon

Paperback

Current price ₹5,106
Original price ₹5,969
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• Author(s): Una Glennon • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralBachelor Thesis from the year 2020 in the subject Sociology - Consumption and Advertising, Dublin Institute of Technology, course: Inte...

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Real Estate Street Smarts: Real Estate Education and Guidebook for Consumers

Jeff Bates

Paperback

Current price ₹1,196
Original price ₹1,270
Original price ₹1,270
Original price ₹1,270
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₹1,196
Current price ₹1,196

• Author(s): Jeff Bates • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: GeneralGet the education you need to make smart moves in real estate. This book is loaded w...

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Spend Green and Save The World: Tackling Climate Change Through The Consumer-Led Movement

Liz Christou

Paperback

Current price ₹1,702
Original price ₹1,764
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₹1,702
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• Author(s): Liz Christou • Publisher: Oakamoor Publishing • Publisher Imprint: Oakamoor Publishing • BISAC: Global Warming & Climate ChangeClimate change is the most important issue facing the world today. But are you left wondering what mor...

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Social Media Simple Marketing: How To Guide With Simple Tips & Strategies For Local Small Business Owners

Andre L. Vaughn

Paperback

Current price ₹876
Original price ₹980
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• Author(s): Andre L. Vaughn • Publisher: Consumer Solution America, LLC. • Publisher Imprint: Consumer Solution America, LLC. • BISAC: Internet - Social MediaSOCIAL MEDIA MARKETING FOR SMALL BUSINESS OWNERS AND ENTREPRENEURS, ETC.What is social ...

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Insightful Inc.: How to Build an Insightful and Consumer-centric Organization

Manish Makhijani

Paperback

Current price ₹390
Original price ₹599
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• Author(s): Manish Makhijani • Publisher: Jaico Publishing House • Publisher Imprint: Jaico Publishing HouseEVER WONDERED WHY SOME BRANDS JUST GET YOU? Insightful Inc. by Manish Makhijani spills the beans on global FMCG giant Unilever’s secret ...

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Toward Cross-Channel Management: A Comprehensive Guide for Retail Firms

Thomas Rudolph

Paperback

Current price ₹1,249
Original price ₹1,764
Original price ₹1,764
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₹1,249
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• Author(s): Thomas Rudolph • Publisher: Walter de Gruyter • Publisher Imprint: Walter de Gruyter • BISAC: Industries - RetailingNew digital devices enable consumers to ubiquitously access the Internet and inspire them to switch between online an...

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Punk Marketing: Get Off Your Ass and Join the Revolution

Richard Laermer

Paperback

Current price ₹1,567
Original price ₹1,862
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₹1,567
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• Author(s): Richard Laermer • Publisher: Harper Business • Publisher Imprint: Harper Business • BISAC: Marketing - GeneralThe marketing revolution is here Punk Marketing is the long-awaited and breathless uprising that businesses want, deserve, ...

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The Role of Smart Technologies in Decision Making: Developing, Supporting and Training Smart Consumers

Eleonora Pantano

Paperback

Current price ₹3,562
Original price ₹5,480
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₹3,562
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• Author(s): Eleonora Pantano • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: GeneralThis comprehensive book examines the impact of smart technologies in consumer behaviour from a contemporary perspective, blending marke...

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Routledge International Handbook Of Consumer Psychology

Jansson-Boyd, Cathrine V.

Paperback

Current price ₹3,987
Original price ₹6,133
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₹3,987
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• Author(s): Jansson-Boyd | Cathrine V. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Education & Psychology • BISAC: Consumer Behavior - GeneralThis unique handbook maps the growing field of consumer psychology ...

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Understanding China's Digital Generation: A marketer's guide to understanding young Chinese consumers

Martin P. Block Ph. D.

Paperback

Current price ₹1,726
Original price ₹1,858
Original price ₹1,858
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₹1,726
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• Author(s): Martin P. Block Ph. D. • Publisher: Prosper Business Development Corporation • Publisher Imprint: Prosper Business Development Corporation • BISAC: International - MarketingA Marketer's Guide to Understanding China's Digital Generati...

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Impact of User-Generated Content on Consumer Trust and Purchase Intent

A. Dineshkarthik, L. R. Siva Raman

Paperback

Current price ₹4,236
Original price ₹4,832
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• Author(s): A. Dineshkarthik | L. R. Siva Raman • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Marketing - GeneralUser-generated content (also known as or consumer-generated content) is...

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The Ultimate Appliance Owner's Manual: A peek inside the appliance repair industry

G. R. Swift

Paperback

Current price ₹1,965
Original price ₹2,214
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• Author(s): G. R. Swift • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer GuidesThis book is not a DYI book, it is not a buyer's guide. This book is a collection of my experiences as an appliance...

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Stakeholder Value. Maßnahmen von Verbrauchern und Verbraucherschutz: Maßnahmen von Verbrauchern und Verbraucherschutz

Regina Kroczek

Paperback

Current price ₹2,259
Original price ₹2,637
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• Author(s): Regina Kroczek • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Business EthicsStudienarbeit aus dem Jahr 2013 im Fachbereich BWL - Unternehmensethik, Wirtschaftsethik, Note: 1,7, Hochschule Aschaffenburg, Veranstal...

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Understanding Consumer Behavior

Hasnaa El Gozmir, Abderrahmane Chouhbi, Rachid El Moubarki

Paperback

Current price ₹5,656
Original price ₹6,452
Original price ₹6,452
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₹5,656
Current price ₹5,656

• Author(s): Hasnaa El Gozmir | Abderrahmane Chouhbi | Rachid El Moubarki • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - GeneralUnderstanding consumer behavior involves analyzing different...

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Marketing rurale dei prodotti di largo consumo

Savanam Chandra Sekhar

Paperback

Current price ₹8,251
Original price ₹9,361
Original price ₹9,361
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• Author(s): Savanam Chandra Sekhar • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Production & Operations ManagementL'industria dei Fast Moving Consumer Goods è la quarta più grande dell'economia indiana. Molt...

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Consumer Behaviour: Applications in Marketing

Robert

Paperback

Current price ₹4,368
Original price ₹6,240
Original price ₹6,240
Original price ₹6,240
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₹4,368
Current price ₹4,368

• Author(s): Robert • Publisher: SAGE Publications Ltd • Publisher Imprint: SAGE Publications Ltd • BISAC: Marketing - General

Gebruikershandleiding Samsung Galaxy S25 Ultra voor beginners en gevorderden: Een duidelijke, stapsgewijze leergids vol praktische tips, eenvoudige hu

Matech Richard

Paperback

Current price ₹1,795
Original price ₹1,987
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• Author(s): Matech Richard • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer GuidesEen duidelijke, zelfvertrouwenwekkende route naar het beheersen van je smartphone - stap voor stap Heb je ooit e...

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Real Food Grocery Guide: Navigate the Grocery Store, Ditch Artificial and Unsafe Ingredients, Bust Nutritional Myths, and Select the Healthiest

Maria Marlowe

Paperback

Current price ₹3,566
Original price ₹3,920
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• Author(s): Maria Marlowe • Publisher: Fair Winds Press (MA) • Publisher Imprint: Fair Winds Press (MA) • BISAC: Diet & Nutrition - Food Content GuidesUnderstand food labels and cut through the myths, hype, and misleading information on "hea...

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Consumption

Alan Aldridge

Paperback

Current price ₹2,051
Original price ₹2,462
Original price ₹2,462
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₹2,051
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• Author(s): Alan Aldridge • Publisher: Polity Press • Publisher Imprint: Polity Press • BISAC: Economics - MacroeconomicsThis book provides a clear and concise introduction to the concept of consumption and to the wide-ranging debates about the ...

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The 'Secret' Guide to Car Buying and Credit: 101 things you should know to survive in the car buying and credit jungle

Joe Bananas

Paperback

Current price ₹557
Original price ₹588
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• Author(s): Joe Bananas • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: GeneralBy conveying information in a series of short easy-to-read topics, the author educa...

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Consumption patterns and lifeworlds: using the example of convenience food

Florian Schleicher

Paperback

Current price ₹5,857
Original price ₹6,877
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• Author(s): Florian Schleicher • Publisher: Anchor Academic Publishing • Publisher Imprint: Anchor Academic Publishing • BISAC: GeneralThis paper offers remarkable insights into the German food market and its consumers. A solid theoretical found...

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Once You See It: A Simple Guide to Understanding Customer Behavior

Caroline Schonarth

Paperback

Current price ₹1,278
Original price ₹1,479
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• Author(s): Caroline Schonarth • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - General

Werbung und der Antagonismus zwischen Marketing und Verbraucherpolitik: Das Fallbeispiel Functional Food

Nico Titze

Paperback

Current price ₹2,138
Original price ₹2,499
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• Author(s): Nico Titze • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2010 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,3,...

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The Why Behind the Food Buy: Contradictions of Food Consumption Amid Changing Times

Maria Giovanna Onorati

Paperback

Current price ₹2,314
Original price ₹3,035
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₹2,314
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• Author(s): Maria Giovanna Onorati • Publisher: Egea Spa - Bocconi University Press • Publisher Imprint: Egea Spa - Bocconi University Press • BISAC: Consumer Behavior - GeneralIn times of great social change and uncertainty, we are less incline...

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The Role of Alternative and Innovative Food Ingredients and Products in Consumer Wellness

Charis M. Galanakis

Paperback

Current price ₹11,592
Original price ₹19,320
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₹11,592
Current price ₹11,592

• Author(s): Charis M. Galanakis • Publisher: Academic Press • Publisher Imprint: Academic Press • BISAC: Diet & Nutrition - NutritionThe Role of Alternative and Innovative Food Ingredients and Products in Consumer Wellness provides a guide f...

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Scent Marketing

Patrick Leimgruber

Paperback

Current price ₹4,513
Original price ₹5,145
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₹4,513
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• Author(s): Patrick Leimgruber • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: Marketing - GeneralThe importance of store environment, which enhances the shopping experience of consumers and therefore increases sales, has long b...

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Konsumentenverhalten und Werbung. Motivationspsychologische und sozialpsychologische Theorien

Jörg Haider

Paperback

Current price ₹3,320
Original price ₹3,871
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₹3,320
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• Author(s): Jörg Haider • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesBachelorarbeit aus dem Jahr 2006 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,...

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Consumer Demand in the United States: Prices, Income, and Consumption Behavior

Lester D. Taylor

Paperback

Current price ₹14,690
Original price ₹22,599
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₹14,690
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• Author(s): Lester D. Taylor • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - MacroeconomicsFrom the Back CoverA classic treatise that defined the field of applied demand analysis, Consumer Demand in the United States: Pr...

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