Search results for “[subject: consumer-behavior]”

• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - ResearchBachelorarbeit aus dem Jahr 2017 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Hochschule Fresenius; Köln, Spr...

• Author(s): Rebecca Brooks • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Consumer Behavior - GeneralShould I advertise on TV? Is print dead? Should I work with an influencer? Should I promote my product through Facebook and In...

• Author(s): Sangeeta Sahney • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management

• Author(s): Jennifer Moreno Barrientos • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralDiplomarbeit aus dem Jahr 2014 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Sprache: Deutsch,...

• Author(s): Célia M. Q. Ramos | Carlos M. R. Sousa | Nelson M. S. Matos • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Marketing - ResearchTo improve the hospitality and tourism services provided to customers, it is necessary f...

• Author(s): Timmy Ruppert • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, FOM Hochschule für Oekonomie ...

• Author(s): Marina Bianchi • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - ResearchThe Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This b...

• Author(s): Sarbapriya Ray • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralL'objectif de cette �tude est d'explorer les facteurs qui influencent le comportement d'achat de v�tements de co...

• Author(s): Vita Zimmermann • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Consumer Behavior - GeneralVita Zimmermann analysiert den Konsumenten als Anbieter seines Eigentums im Hinblick auf Sharing Economy, Kollabora...

• Author(s): Niklas Mahrdt • Publisher: Bod - Books on Demand • Publisher Imprint: Bod - Books on Demand • BISAC: Marketing - GeneralWas macht das Smartphone mit uns Konsumenten, die wir nach wie vor gerne bummeln gehen? Welche Folgen hat das Sma...

• Author(s): Gaurav Gupta • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralReligion is an important part of individual lives, playing a major role in our decision making and puchasing. Understan...

• Author(s): Gordon Foxall • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralA striking characteristic of addictive behavior is the pursuit of immediate reward at the risk of longer-term detrimen...

• Author(s): Cecilia Solér • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Economics - MacroeconomicsWhy do affluent consumers almost automatically acquire new versions or variations of products already at their disposal...

• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralEinsendeaufgabe aus dem Jahr 2016 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,0, SRH Fernhochschule, Sprache: Deutsch, Abstra...

• Author(s): Alfred Kuss • Publisher: de Gruyter • Publisher Imprint: de Gruyter • BISAC: Management - GeneralKeine ausführliche Beschreibung für "Information und Kaufentscheidung" verfügbar.

• Author(s): Debra L. Stephens • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditio...

• Author(s): Isabelle Szmigin • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management

• Author(s): Kent B. Monroe • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - ResearchResearch in Consumer Behavior by Kent B. Monroe offers a fresh perspective on how consumers make decisions in the mar...

• Author(s): Ayalla Ruvio • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Consumer Behavior - GeneralIn Consumer Behavior, the authors deliver a cutting-edge examination of consumer behavior, combining a thorough introduction to the subjec...

• Author(s): Gabriele Pauliuk • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralSeminar paper from the year 2014 in the subject Sociology - Consumption and Advertising, language: English, abstract: The main goa...

• Author(s): Pierre Christoph Poyault • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Ethnic Studies - GeneralStudienarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Otto-von-Guer...

• Author(s): Olga Sokolowski • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralEssay from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, University of Gdan...

• Author(s): Shweta Singh • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesSeminar paper from the year 2022 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 10, ...

• Author(s): Molenaar Cor • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - ResearchWhy Customers Would Rather Have a Smartphone than a Car explores some of the fundamental changes in consumer behaviour: Why do we buy les...

• Author(s): Sarah Höttges • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2022 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2, Fachhochschule des bfi Wien Gmb...

• Author(s): Christopher P. Chambers | Federico Echenique • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: EconometricsPioneered by American economist Paul Samuelson, revealed preference theory is b...

• Author(s): Florian Klar • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2011 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, Ruhr-Universität Bochum, Spra...

• Author(s): Fred Santino • Publisher: Fred Santino • Publisher Imprint: Fred Santino • BISAC: Schools - Levels - HigherThis book identifies many situations to which businesses have responded to customer trends and feedback. and adapted successfu...

• Author(s): Vinnie Jauhari • Publisher: Taylor & Francis • Publisher Imprint: Apple Academic Press • BISAC: Industries - Hospitality, Travel & TourismCreating memories and joyous experiences for consumers is a key dimension affecting the...

• Author(s): Penelope Francks • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralThis book explores the rise of consumerism and the expanding variety of goods available in Japan. Japan is placed with...

• Author(s): Sinem Selin Özer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2023 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 3,0, Hochschule für angewandtes Manageme...

• Author(s): Sebastian Fuchs | Prof Dr Manfred Schwaiger • Publisher: Gabler Verlag • Publisher Imprint: Gabler Verlag • BISAC: Marketing - GeneralSebastian Fuchs untersucht mittels einer deutschlandweiten Onlinebefragung und eines Experimentalde...

• Author(s): Christopher P. Chambers | Federico Echenique • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: EconometricsPioneered by American economist Paul Samuelson, revealed preference theory is b...

• Author(s): Wided Batat • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Customer RelationsWhy do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same product...

• Author(s): Sarah Krupski • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesBachelorarbeit aus dem Jahr 2021 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: ...

• Author(s): Eleonora Pantano • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: GeneralThis comprehensive book examines the impact of smart technologies in consumer's behaviour from a contemporary perspective, blending mar...