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Marketing Communication, Direct Marketing, Public Relation and Advertising

by Veny Ari Sejati
Save 14% Save 14%
Current price ₹2,264.00
Original price ₹2,637.00
Original price ₹2,637.00
Original price ₹2,637.00
(-14%)
₹2,264.00
Current price ₹2,264.00

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Book cover type: Paperback
  • ISBN13: 9783668720053
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 48
  • Original Price: USD 26.9
  • Language: English
  • Edition: N/A
  • Item Weight: 73 grams
  • BISAC Subject(s): Marketing / General and Sales & Selling / Management

Research Paper (undergraduate) from the year 2018 in the subject Business economics - Offline Marketing and Online Marketing, University Merdeka Maduin, course: Communication, language: English, abstract: Communication science exists in every area of life, including in marketing activities. Promotional activities, advertising, through communication media facilitate marketing activities to achieve the desired goals. This book contains marketing communication lecture materials and will always be developed so that students can become business practitioners who have critical and advanced analysis. The main references in this book are Advertising written by Sandra Moriarty, et al, along with supporting references from various sources.

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