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Sales Management by Gerbrand Rustenburg

Sales Management

by Gerbrand Rustenburg
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Book cover type: Paperback
  • ISBN13: 9789001807986
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Taylor & Francis
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 494
  • Original Price: GBP 80.99
  • Language: English
  • Edition: N/A
  • Item Weight: 1186 grams
  • BISAC Subject(s): Marketing / General and Sales & Selling / General

This international textbook focuses on the strategic and operational aspects of sales management. With new material on coaching and motivating sales teams, sales skills and leadership are developed in this unique product.

Sales Management teaches students how to gradually draw up a comprehensive sales plan: a process of analysing, learning, asking, brainstorming, writing, removing and reformulating. This comprehensive text provides core reading for students of sales and sales management globally.

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