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Search results for “[Subject: consumer-behavior]”

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Handbook of Consumer Finance Research

Jing J. Xiao

Paperback

Current price ₹6,978
Original price ₹10,734
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₹6,978
Current price ₹6,978

• Author(s): Jing J. Xiao • Publisher: Springer • Publisher Imprint: Springer • BISAC: Social PsychologyFrom the Back CoverDebt consolidation...pension givebacks...Social Security under siege...bankruptcies and foreclosures...Americans' financial...

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Consumer Time Psychology

John Lok

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Current price ₹1,958
Original price ₹2,058
Original price ₹2,058
Original price ₹2,058
(-5%)
₹1,958
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• Author(s): John Lok • Publisher: Notion Press Media Pvt Ltd • Publisher Imprint: Notion Press Media Pvt Ltd • BISAC: Consumer Behavior - General In my this book, I shall indicate how time pressure can bring positive economy and psychology facto...

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Stirbt die Mitte? Konsumentenverhalten im 21. Jahrhundert. Herausforderungen und Strategien für Marketing und Management

Jana Sazepin, Britta Mertens, Carsten Rennhak

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₹2,840
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• Author(s): Jana Sazepin | Britta Mertens | Carsten Rennhak • Publisher: Ibidem Press • Publisher Imprint: Ibidem Press • BISAC: Accounting - ManagerialKundenorientierte Unternehmen erzielen im Wettbewerb Vorteile durch eine klare Positionierung...

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Marketing 5.0

Kotler, Philip

Hardcover

Current price ₹1,755
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Original price ₹2,700
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₹1,755
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• Author(s): Kotler, Philip • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Marketing - DirectRediscover the fundamentals of marketing from the best in the business In Marketing 5. 0, the celebrated promoter ...

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Legal Considerations Applying to Consumer Decision Making and Purchase Behavior-Part 2

Jacob Jacoby, Vibrant Publishers

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₹7,461
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• Author(s): Jacob Jacoby | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Civil ProcedureLegal Considerations Applying to Consumer Decision Making and Purchase Behavior-Part 2 by Jacob Jacoby ...

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Konsumentenverhalten und die Bedeutung von Waren für den Menschen am Beispiel des Romans "Vier Äpfel" von David Wagner

Anonym

Paperback

Current price ₹1,677
Original price ₹1,951
Original price ₹1,951
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₹1,677
Current price ₹1,677

• Author(s): Anonym • Publisher: Grin Publishing • Publisher Imprint: Grin Publishing • BISAC: GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich Pädagogik - Sonstiges, Note: 1,7, Johann Wolfgang Goethe-Universität Frankfurt am Main, Veranstal...

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De l''intention d''achat au comportement

Etienne-B

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₹10,827
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• Author(s): Etienne-B • Publisher: Univ Europeenne • Publisher Imprint: Univ Europeenne • BISAC: Marketing - GeneralCet ouvrage met au jour les conditions de validit� des liens entre l''attitude, l''intention et le comportement dans un contexte ...

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The New Middle Class in China: Consumption, Politics and the Market Economy

E. Tsang

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₹3,672
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• Author(s): E. Tsang • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralBased on interviews with entrepreneurs, professionals and regional party cadres' from a range of age groups, this book argues ...

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Green Marketing und Konsumentenverhalten. Erfolgs- und Kontingenzfaktoren

Kerstin Bergmann

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Current price ₹3,316
Original price ₹3,871
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₹3,316
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• Author(s): Kerstin Bergmann • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2020 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Martin-Luther-Universität...

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Verbraucherverhalten in Kaufhäusern

A. Sri Hari Prasath, S. Shajitha Banu

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Current price ₹7,007
Original price ₹7,644
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₹7,007
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• Author(s): A. Sri Hari Prasath | S. Shajitha Banu • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - General

Approaching Consumer Culture: Global Flows and Local Contexts

Evgenia Krasteva-Blagoeva

Hardcover

Current price ₹7,345
Original price ₹11,299
Original price ₹11,299
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₹7,345
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• Author(s): Evgenia Krasteva-Blagoeva • Publisher: Springer • Publisher Imprint: Springer • BISAC: Applied PsychologyFrom the Back CoverThis fascinating collection analyzes the impact of Western consumer culture on local cultures and consumption...

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Onlineshopping. Konsumentenverhaltens bei personalisierten Empfehlungen und Popularitätsinformationen: Ein Szenario-Experiment

Anonym

Paperback

Current price ₹5,108
Original price ₹5,969
Original price ₹5,969
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₹5,108
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• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2016 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Zeppelin University Friedrichshafen...

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Cultural and Social Influences on Consumer Behavior: Uncertainty Avoidance, Rituals, and External Threats

Xuehua Wang

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Original price ₹11,299
Original price ₹11,299
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₹7,345
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• Author(s): Xuehua Wang • Publisher: Springer • Publisher Imprint: Springer • BISAC: Consumer Behavior - GeneralFrom the Back CoverThis book explores how cultural and social influences affect consumer decision making with a focus on uncertainty ...

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Sensory food preferences. An analysis of consumer behaviour using organic food as an example

Sarah Hemmerling

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Current price ₹3,912
Original price ₹4,556
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₹3,912
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• Author(s): Sarah Hemmerling • Publisher: Cuvillier • Publisher Imprint: Cuvillier • BISAC: General

Learning Leisure Consumer

John Lok

Paperback

Current price ₹1,455
Original price ₹1,568
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₹1,455
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: General In global service industry, entertainment industry has high market share in overall industries. entertainment industry may include: hotel, tourism,...

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Ethics in Consumer Choice: An Empirical Analysis Based on the Example of Coffee

Nina Langen

Paperback

Current price ₹3,672
Original price ₹5,649
Original price ₹5,649
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₹3,672
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• Author(s): Nina Langen • Publisher: Springer • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralFrom the Back CoverIndividuals have a multitude of possibilities by means of their decisions to influence ecological, social and econo...

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Verbraucherverhalten gegenüber grünen Marketingprodukten

Kishore Kumar

Paperback

Current price ₹6,266
Original price ₹7,143
Original price ₹7,143
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• Author(s): Kishore Kumar • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Production & Operations ManagementDer Umweltschutz ist eine wichtige Aufgabe in der heutigen Zeit. Die neuesten Informationen �ber d...

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Cultural and Social Influences on Consumer Behavior: Uncertainty Avoidance, Rituals, and External Threats

Xuehua Wang

Hardcover

Current price ₹10,283
Original price ₹15,819
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₹10,283
Current price ₹10,283

• Author(s): Xuehua Wang • Publisher: Springer • Publisher Imprint: Springer • BISAC: Consumer Behavior - GeneralFrom the Back CoverThis book explores how cultural and social influences affect consumer decision making with a focus on uncertainty ...

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Wie ein "Klick" uns zum Kauf verleitet. Produktgeräusche als audiovisuelles Marketinginstrument

Tobias Klöckner

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Current price ₹1,807
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Original price ₹2,107
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₹1,807
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• Author(s): Tobias Klöckner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2016 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note:...

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Comportamento do consumidor em relação aos produtos lácteos

Margani Soma Sekhara, Gugloth Sardar

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Current price ₹8,500
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• Author(s): Margani Soma Sekhara | Gugloth Sardar • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Management - GeneralNa �ndia, o leite � produzido pelas massas e, por conseguinte, o desenvolvimen...

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Consumer Behavior and Behavioral Biases in the Sharing Economy

Katharina Dowling

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Current price ₹5,782
Original price ₹6,713
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• Author(s): Katharina Dowling • Publisher: Bod - Books on Demand • Publisher Imprint: Bod - Books on Demand • BISAC: EconometricsSharing business models have been rapidly growing over the past decade. The general idea behind these platforms is t...

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Country-of-Origin-Effekte im organisationalen Kaufverhalten

Alexander Parks

Paperback

Current price ₹2,258
Original price ₹2,637
Original price ₹2,637
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₹2,258
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• Author(s): Alexander Parks • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2010 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Hochschule Ludwigshafen am ...

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Auswirkung der Inflation auf das Kaufverhalten von Verbrauchern bei Lebensmitteleinkäufen

Anonymous

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Current price ₹3,325
Original price ₹3,871
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₹3,325
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• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2023 im Fachbereich BWL - Marktforschung, Note: 1,7, FOM Essen, Hochschule für Oekonomie & Management geme...

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Consumer Behaviour and Economic Growth in the Modern Economy (RLE Consumer Behaviour)

Henri Baudet

Hardcover

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Original price ₹20,228
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₹13,149
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• Author(s): Henri Baudet • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThese essays show that industrialisation and fast economic growth have changed not only the broad material environment,...

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Machine And Psychology Consumer Behavioral: Measurement Comparison

John Lok

Paperback

Current price ₹2,170
Original price ₹2,254
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₹2,170
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General I wrote this book for several reasons. I want to give my opinions to let businessmen to know how to apply psychological method ...

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Research in Consumer Behavior

John F. Sherry, Russell W. Belk

Hardcover

Current price ₹17,021
Original price ₹20,426
Original price ₹20,426
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₹17,021
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• Author(s): John F. Sherry | Russell W. Belk • Publisher: Jai Press Inc. • Publisher Imprint: Jai Press Inc. • BISAC: Management - GeneralDrawing on a vast array of research contexts ranging from brand collecting, globalizing food in India, and ...

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Zachowania konsumenckie i pokolenia w Szwajcarii

Karina Saakyan

Paperback

Current price ₹2,806
Original price ₹3,038
Original price ₹3,038
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₹2,806
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• Author(s): Karina Saakyan • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Marketing - GeneralZawsze intrygowalo mnie, aby dowiedziec się więcej o zachowaniach konsument�w oraz o tym, co wyzwala i wpl...

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Handbook of Research on Managing and Influencing Consumer Behavior

Hans-Ruediger Kaufmann

Hardcover

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Original price ₹43,389
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₹36,157
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• Author(s): Hans-Ruediger Kaufmann • Publisher: Business Science Reference • Publisher Imprint: Business Science Reference • BISAC: Consumer Behavior - GeneralIn recent years, all types of businesses have increasingly focused on the importance o...

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Organisations as messengers of sustainability measurements: The influence of the organisation type on the acceptance of a sustainability measurement a

Celia Bormuth

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Current price ₹6,277
Original price ₹7,301
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• Author(s): Celia Bormuth • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralMaster's Thesis from the year 2022 in the subject Business economics - Miscellaneous, grade: 1,0, course: Sustainability Mangement, language: Eng...

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Helping Define the Field and Expand Its Horizons

Jacob Jacoby, Vibrant Publishers

Hardcover

Current price ₹9,179
Original price ₹10,660
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₹9,179
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• Author(s): Jacob Jacoby | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralHelping Define the Field and Expand Its Horizons offers an insightful and comprehensive loo...

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Learning Nowadays Consumer Behavior

Sanjay Pahuja

Paperback

Current price ₹2,533
Original price ₹2,646
Original price ₹2,646
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(-4%)
₹2,533
Current price ₹2,533

• Author(s): Sanjay Pahuja • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General In this book, it divides three parts. First part explains how environment factor influences consumer behavioral change and...

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Sensory Nudges: The Influences of Environmental Contexts on Consumers' Sensory Perception, Emotional Responses, and Behaviors toward Food and Beverage

Han-Seok Seo

Hardcover

Current price ₹4,797
Original price ₹6,275
Original price ₹6,275
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₹4,797
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• Author(s): Han-Seok Seo • Publisher: Mdpi AG • Publisher Imprint: Mdpi AG • BISAC: GeneralCake products with highly acceptable flavor and mouthfeel are not always successful in the marketplace. Sales of identical cake products sold in two diffe...

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Qualitative Methods, Part II: Symbolic Consumer Behavior or Consumption Symbolism

Morris B. Holbrook, Vibrant Publishers

Hardcover

Current price ₹9,185
Original price ₹10,660
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₹9,185
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• Author(s): Morris B. Holbrook | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralQualitative Methods, Part II: Symbolic Consumer Behavior or Consumption Symbolism by ...

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Routledge Handbook of the Tourist Experience

Hardcover

Current price ₹19,510
Original price ₹30,015
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₹19,510
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• Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Tourism, Travel Guide & Hospitality • BISAC: Industries - Hospitality, Travel & TourismRoutledge Handbook of the Tourist Experience offers a comprehensive synthe...

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Käuferverhalten: Customer Insights - Customer Journey - Customer Relations

Bernhard Swoboda, Hanna Schramm-Klein

Paperback

Current price ₹3,089
Original price ₹4,752
Original price ₹4,752
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₹3,089
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• Author(s): Bernhard Swoboda | Hanna Schramm-Klein • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralDas Verständnis des Käuferverhaltens ("Customer Insights") steht traditionell im Zentrum aller Marke...

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Billions: Selling to the New Chinese Consumer

Tom Doctoroff

Paperback

Current price ₹1,044
Original price ₹2,087
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₹1,044
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• Author(s): Tom Doctoroff • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Sales & Selling - General'Billions' cracks the supposedly indecipherable code of marketing to the new Chinese consumer. T...

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