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The Rise of the Consumer in Modern China

Wang Ning

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₹3,108
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• Author(s): Wang Ning • Publisher: Paths Publishing Group • Publisher Imprint: Paths Publishing Group • BISAC: Consumer Behavior - GeneralChina has undergone profound social changes, with far-reaching consequences in all walks of life since refo...

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Word-of-Mouth: Influences on the Choice of Recommendation Sources

Klaus Schöfer

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Original price ₹6,557
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₹5,612
Current price ₹5,612

• Author(s): Klaus Schöfer • Publisher: Examicus Verlag • Publisher Imprint: Examicus Verlag • BISAC: Research & DevelopmentThesis (M.A.) from the year 1998 in the subject Business economics - Operations Research, grade: 1.3, University of No...

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Inside the Mind of the Buyer: Unveiling the Psychology and Sociology of Consumer Behavior

Paschal Creation Publication

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₹1,214
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• Author(s): Paschal Creation Publication • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralDive into the intricate world of consumer behavior with "Inside the Mind of the Buyer:...

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A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment

Emerald Group Publishing Limited

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Original price ₹7,214
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₹6,011
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• Author(s): Emerald Group Publishing Limited • Publisher: Emerald Group Publishing • Publisher Imprint: Emerald Group Publishing • BISAC: E-Commerce - Online TradingA Focus on Consumer Behaviours and Experiences in an Online Shopping Environment...

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Der Mere-Exposure-Effekt und dessen Anwendung im Marketing

Julius Heyers

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₹1,887
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• Author(s): Julius Heyers • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2022 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,0...

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Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics

Trevor A. Smith, Kenroy C. Wedderburn

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• Author(s): Trevor A. Smith | Kenroy C. Wedderburn • Publisher: Lexington Books • Publisher Imprint: Lexington Books • BISAC: Psychopathology - Compulsive BehaviorCompulsive Buying: Consumer Traits, Self-Regulation and Marketing Ethics presents ...

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Aware Food Choices: Bridging the Gap Between Consumer Knowledge about Nutritional Requirements and Nutritional Information

Angela Tarabella

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• Author(s): Angela Tarabella • Publisher: Springer • Publisher Imprint: Springer • BISAC: Food Science - GeneralThis Brief provides a snapshot of the continuing debate in the food industry on how to bridge the gap between consumer knowledge of n...

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Consumer Behavior, an Annotated Bibliography With Special Emphasis on Food

H. Bruce (Horace Bruce) 1920- Bylund

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• Author(s): H. Bruce (Horace Bruce) 1920- Bylund • Publisher: Hassell Street Press • Publisher Imprint: Hassell Street Press • BISAC: CommerceThis work has been selected by scholars as being culturally important and is part of the knowledge base...

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Consumer Behaviour

Dinesh Kumar

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• Author(s): Dinesh Kumar • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementConsumer Behaviour is a comprehensive textbook designed to meet the requirements of post graduate management students specializing in ma...

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Manipulation und Einfluss durch (Fernseh-)Werbung

Sabrina Schöberl

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• Author(s): Sabrina Schöberl • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2004 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note...

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Ausgewählte intrapersonale Einflussfaktoren auf das Kaufverhalten am Point of Sale und ihre Veränderung mit zunehmendem Alter

Thomas Flöter

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Original price ₹2,735
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• Author(s): Thomas Flöter • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Universität Rostock (Institut...

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Influencer und ihr Einfluss auf das Kaufverhalten der Follower

Laura Buonocore

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• Author(s): Laura Buonocore • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2019 im Fachbereich Psychologie - Medienpsychologie, Note: 2,0, Hochschule Fresenius; Köln, Sprache: Deut...

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Lekcje segmentacji rynku, zarządzania marką i zachowań konsumenckich

Mahesh Gadekar

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• Author(s): Mahesh Gadekar • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Production & Operations ManagementKsiążka zostala napisana z myślą o studentach wydzialów zarządzania specjalizujących si...

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Consumer Behavior Theories: Convergence of Divergent Perspectives with Applications to Marketing and Management

Rajagopal

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• Author(s): Rajagopal • Publisher: Business Expert Press • Publisher Imprint: Business Expert Press • BISAC: Consumer Behavior - GeneralThis book critically examines and analyzes the classical and neoclassical behavioral theories in reference to...

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La responsabilità sociale d'impresa e la disponibilità a pagare dei consumatori

Sonja Schneeberger

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Original price ₹8,624
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• Author(s): Sonja Schneeberger • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Production & Operations ManagementLo scopo dello studio era quello di indagare una possibile relazione tra la CSR e la disponibilit...

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The implications of consumer behavior for marketing A case study of social class at Sainsbury

Alex Cole

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• Author(s): Alex Cole • Publisher: Anchor Academic Publishing • Publisher Imprint: Anchor Academic Publishing • BISAC: Management - GeneralThis particular research is aimed at finding the marketing implication of influence of social class on con...

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Consuming the Environment

Hird, Myra J.

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• Author(s): Hird | Myra J. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Earth-Science/Environment • BISAC: Consumer Behavior - GeneralConsuming the Environment explores the environmental impacts of consuming everyd...

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The effectiveness of product placement for the automobile industry and its impact on consumer behavior: A cross-cultural perspective

Frank Günnemann

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• Author(s): Frank Günnemann • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2005 in the subject Business economics - Offline Marketing and Online Marketing, grade: A (1,0), Hawa...

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Comportamento do Consumidor - Livro Guia de Nível de Graduação

Eshetu Tefera Bekele

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• Author(s): Eshetu Tefera Bekele • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralConsumer Behavior - Undergraduate Level Guide Book fornece uma explora��o completa dos factores ...

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Das Geschäft mit vielen Freunden. Eine Untersuchung des Kaufverhaltens durch Einfluss von Social Media: Das IT Unternehmen Dell

Cornelia Filip

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Current price ₹5,701
Original price ₹6,655
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• Author(s): Cornelia Filip • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, ( Europ�ische Fernhochschul...

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Consumer behaviour and the decision-making process of the LOHAS target group in the automotive industry

Maximilian Heiler

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Original price ₹4,851
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• Author(s): Maximilian Heiler • Publisher: Grin Publishing • Publisher Imprint: Grin Publishing • BISAC: GeneralMaster's Thesis from the year 2015 in the subject Psychology - Work, Business, Organisational and Economic Psychology, grade: 1,7, Ed...

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Comportamento del consumatore

R. Vettriselvan, S. Michael

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Current price ₹4,763
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• Author(s): R. Vettriselvan | S. Michael • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralLo shopping online è il processo di acquisto di beni e servizi da commercianti che vendono su Internet gra...

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Routledge International Handbook Of Consumer Psychology

Jansson-Boyd, Cathrine V.

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• Author(s): Jansson-Boyd | Cathrine V. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Education & Psychology • BISAC: Consumer Behavior - GeneralThis unique handbook maps the growing field of consumer psychology ...

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Consumer Psychology

McLeod

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• Author(s): McLeod • Publisher: Open University Press • Publisher Imprint: Open University Press • BISAC: Psychiatry - Psychopharmacology- Why do people behave and think the way they do?- What makes people choose certain products and services?- ...

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Comportamento do consumidor

R. Vettriselvan, S. Michael

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Current price ₹4,763
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₹4,763
Current price ₹4,763

• Author(s): R. Vettriselvan | S. Michael • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralAs compras em linha são o processo de aquisição de bens e serviços a comerciantes que ve...

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Der Einfluss von Social Media Marketing auf das Konsumentenverhalten in Mexiko

A. Bieberich

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• Author(s): A. Bieberich • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesMasterarbeit aus dem Jahr 2017 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,0...

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L'impact des vitrines sur le comportement d'achat des consommateurs

Maleeha Samar

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• Author(s): Maleeha Samar • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralEl objetivo de este libro es estudiar el impacto de los escaparates en el comportamiento de compra del consumidor...

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Der Wert Von Produktvielfalt: Wirkung Großer Sortimente Auf Das Verhalten Von Konsumenten

Michael Riemenschneider, Prof Dr Andreas Herrmann

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• Author(s): Michael Riemenschneider | Prof Dr Andreas Herrmann • Publisher: Deutscher Universitatsverlag • Publisher Imprint: Deutscher Universitatsverlag • BISAC: Marketing - General"Je mehr, desto besser" lautete lange Zeit - und lautet haufig...

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Anticipations and Purchases: An Analysis of Consumer Behavior

Francis Thomas Juster

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• Author(s): Francis Thomas Juster • Publisher: Princeton University Press • Publisher Imprint: Princeton University Press • BISAC: Economics - TheoryThe author is concerned with whether or not surveys of consumer anticipations can improve predic...

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Comprendere e influenzare il comportamento dei consumatori

Malongo Mpidi Gabriel, Matusu Zau Florent, Mbi Mbambi Montana Joshua

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Current price ₹5,870
Original price ₹6,702
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• Author(s): Malongo Mpidi Gabriel | Matusu Zau Florent | Mbi Mbambi Montana Joshua • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralIn un contesto in cui la tecnologia digitale sta ridefinendo le ...

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Factors Affecting Buying Decision of Customers' in Apparels Retailing

Swapna Menthula

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• Author(s): Swapna Menthula • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralResearch Paper (undergraduate) from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade...

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Understanding and influencing consumer behavior

Malongo Mpidi Gabriel, Matusu Zau Florent, Mbi Mbambi Montana Joshua

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Current price ₹5,870
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• Author(s): Malongo Mpidi Gabriel | Matusu Zau Florent | Mbi Mbambi Montana Joshua • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - GeneralIn a context where digital technology is redefinin...

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The Influence of Advertising's Affective Qualities on Consumer Response

Alvin J. Silk, Terry G. Vavra

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• Author(s): Alvin J. Silk | Terry G. Vavra • Publisher: Legare Street Press • Publisher Imprint: Legare Street Press • BISAC: GeneralThis work has been selected by scholars as being culturally important, and is part of the knowledge base of civi...

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Il comportamento dei consumatori e l'uso delle telecomunicazioni

Rebeca Formiga Figueira, Suzana G. M. Nicolau

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Current price ₹3,462
Original price ₹3,951
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• Author(s): Rebeca Formiga Figueira | Suzana G. M. Nicolau • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralIl comportamento del consumatore � stato al centro di numerose ricerche ed � considerat...

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Outcomes Over Output: Why Customer Behavior

Joshua Seiden

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Current price ₹1,287
Original price ₹1,354
Original price ₹1,354
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• Author(s): Joshua Seiden • Publisher: MixIUK • Publisher Imprint: MixIUK • Subject: Business Management • BISAC: Consumer Behavior - GeneralIn the old days, when we made physical products, setting project goals wasn't that hard. But in today's ...

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Effetto del paese d'origine sul comportamento del consumatore di vino irlandese

Helene Viot

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Current price ₹5,120
Original price ₹5,586
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₹5,120
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• Author(s): Helene Viot • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralQuando si tratta di scegliere una singola bottiglia di vino tra un'ampia gamma di scelta in un'enoteca, quali criteri conta...

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