Search results for “[subject: consumer-behavior]”

• Author(s): Lorne Tepperman | Nicole Meredith • Publisher: Rock's Mills Press • Publisher Imprint: Rock's Mills Press • BISAC: Consumer Behavior - GeneralThis ground-breaking book provides the clearest, most comprehensive examination of consumer...

• Author(s): Lara Marie Scheld • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralBachelorarbeit aus dem Jahr 2021 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,0, Universität Siegen, Sprache: Deutsch,...

• Author(s): Satyam Kantamneni • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Consumer Behavior - GeneralIgniting business growth through UX In an increasingly digital world, users are rewarding products and services that provide them wi...

• Author(s): Alexander Baier • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2014 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, Hochschule Fresenius Münch...

• Author(s): Harshali Bhalerao | Dhananjay Mandlik • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Production & Operations Management

• Author(s): Ahmad Jamal | Lisa Peñaloza | Michel Laroche • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - GeneralThe globalization of marketing has brought about an interesting paradox: as the discipline becomes more gl...

• Author(s): Sharron J. Lennon | Kim K. P. Johnson • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury • Subject: Fashion & Textile • BISAC: Fashion & AccessoriesSocial Psychology of Dress, 2nd Edition presents and explains the major ...

• Author(s): BEVERIDGE • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: International - MarketingWith companies actively marketing products and services beyond their borders, marketers must ...

• Author(s): Sandeep Londhe | Dhananjay Mandlik • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Management - GeneralIndia's electronics retail sector has transformed significantly over th...

• Author(s): Samantha Langley • Publisher: Samantha Langley • Publisher Imprint: Samantha Langley • BISAC: Consumer Behavior - GeneralDive deep into the captivating, and often unsettling, world of modern consumerism with "Consumer Culture's Corro...

• Author(s): Jagdish N Sheth • Publisher: Wiley • Publisher Imprint: WileyThe Howard-Sheth Theory of Buyer Behavior (1969) is recognized as a major catalyst for the rise of consumer behavior as a standalone discipline and independent of market re...

• Author(s): Klaus-Peter Wiedmann | Holger Buxel | Tobias Frenzel • Publisher: Gabler Verlag • Publisher Imprint: Gabler Verlag • BISAC: Marketing - GeneralDiese praxisorientierte Einf�hrung gibt in kompakter Weise einen systematischen Einblick i...

• Author(s): Michael E. Smith • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Consumer Behavior - GeneralWhile many consumers profess a desire to help end climate change by engaging in more sustainable behaviors, consumer behavio...

• Author(s): Shubha Ranjan Dutta • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralEs ist mir eine gro e Freude, den geschätzten Lesern die erste Ausgabe des Buches "Consumer Behavior" vorzustel...

• Author(s): Christine Weiss • Publisher: Igel • Publisher Imprint: Igel • BISAC: Marketing - GeneralTrotz der wachsenden Anzahl von Betrieben, die Wein aus biologischem Anbau produzieren, ist das Image von Biowein nicht zufrieden stellend. Währe...

• Author(s): Deane Golterman • Publisher: Procentforlaget • Publisher Imprint: Procentforlaget • BISAC: Consumer Behavior - GeneralDo we really need more consumer 'stuff'? While most everyone will answer 'No, ' we still see thousands of new produ...

• Author(s): Stefan Herber • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2013 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,0, Universität Trier, Sprache: Deutsch, Abstr...

• Author(s): Andrea Gröppel-Klein • Publisher: Deutscher Universitatsverlag • Publisher Imprint: Deutscher Universitatsverlag • BISAC: Marketing - GeneralIm Fokus dieses Buches steht die Entschl�sselung des "Mysteriums Konsument". Der Band gibt e...

• Author(s): Joann Peck • Publisher: Springer • Publisher Imprint: Springer • BISAC: PersonalityFrom the Back CoverThis pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consume...

• Author(s): A. Sri Hari Prasath | S. Shajitha Banu • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Marketing - General

• Author(s): Jens Magdanz • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: GeneralInhaltsangabe: Einleitung: Die Diskussion über den demographischen Wandel, der Situation einer schrumpfenden und gleichzeitig älter werdenden Bevölker...

• Author(s): Kai Israel • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2008 im Fachbereich Medien / Kommunikation - Medienökonomie, -management, Note: 1,0, Hochschule Offenburg, Veransta...

• Author(s): Patrick Layer • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralPatrick Layer untersucht erstmals die kausalen Beziehungen der Wahrnehmung der Preiskomplexität und der Informationsverarbeit...

• Author(s): Nikola Cuculeski | Nako Tashkov | Vasko Cuculeski • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: GeneralQuesto libro rappresenta lo sforzo degli autori di fornire una quantit� ampia e dettagliata di fa...

• Author(s): Karina Saakyan • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralSempre foi intrigante descobrir mais sobre o comportamento do consumidor e o que desencadeia e influen...

• Author(s): Anabel Ternès | Ian Towers | Marc Jerusel • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - ResearchAnabel Tern�s, Ian Towers und Marc Jerusel widmen sich der Frage, welche Konsummuster den Privat...

• Author(s): Bettina Fuesselberger • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2009 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media,...

• Author(s): Dr Chris • Publisher: Xlibris • Publisher Imprint: Xlibris • BISAC: General

• Author(s): Sebastian Van Baal • Publisher: Gabler Verlag • Publisher Imprint: Gabler Verlag • BISAC: Marketing - GeneralSebastian van Baal entwickelt ein neues Modell zur Erklärung des Preissuchverhaltens, das Elemente aus der marketingwissensc...

• Author(s): Giovanna Pegan • Publisher: Springer • Publisher Imprint: Springer • BISAC: International - Economics & TradeFrom the Back CoverConsumers in most parts of the world now have global access to products beyond those offered in their...

• Author(s): Sanmugam Annamalah | Kong Linghan • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Production & Operations ManagementIn today's competitive business environments, developm...

• Author(s): Sara Mohamed • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - GeneralThe increasing popularity of e-commerce and the growth of the internet have revolutionized the exchange of e...

• Author(s): Srividya Nadindla • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesResearch Paper (postgraduate) from the year 2008 in the subject Communications - Public Relations, Advertising, Marketing, Soci...

• Author(s): Russell W. Belk | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralGlobalism and Consumption delves into the complex relationship between globalization and...

• Author(s): John, Jr. Sherry • Publisher: Sage Publications • Publisher Imprint: Sage Publications • BISAC: Marketing - ResearchThis exploration of marketing and consumer behaviour comprises original articles, both theoretical and empirical, and...

• Author(s): Dominika Maison • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - ResearchThis new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualit...