Search results for “[subject: consumer-behavior]”

• Author(s): Haitham Jouda • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: GeneralAt present, there is a real revolution in ICT that attempt to provide solutionsfor all aspects of life, i...

• Author(s): Nadine R. Gier • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralDieses Open-Access-Buch zur Consumer Decision Neuroscience verfolgt das Ziel, durch die Integration neurowissenschaftlicher ...

• Author(s): Morris B. Holbrook | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralTraditional Decision-Oriented Approaches: Attitude, Information-Processing, and Featu...

• Author(s): Furkan Cat • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2012 im Fachbereich Medien / Kommunikation - Methoden und Forschungslogik, Duale Hochschule Baden-Württemberg Mannh...

• Author(s): J. D. Forbes • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchThis book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines t...

• Author(s): Allan J. Kimmel • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralBy examining the interface between consumer behavior and new product development, People and Products: Consumer Beha...

• Author(s): Robert • Publisher: SAGE Publications Ltd • Publisher Imprint: SAGE Publications Ltd • BISAC: Marketing - General

• Author(s): Nikolaos Taskos • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - General� um facto indiscut�vel que a Internet afectou grandemente a forma como os profissionais de marketing...

• Author(s): Tobias B. F. Fidesser • Publisher: Examicus Verlag • Publisher Imprint: Examicus Verlag • BISAC: Marketing - GeneralDiplomarbeit aus dem Jahr 2002 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1, Fachhochschule B...

• Author(s): Louna Sbou • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2011 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: A, Prifysgol Cymru University of Wale...

• Author(s): Eric Arnould • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Consumer Behavior - General*NOW FULLY UPDATED AND EXPANDED WITH SIX NEW CHAPTERS* Over the past forty years, Consumer Culture Theory ...

• Author(s): Omar Ouro-Salim • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Management - GeneralCet ouvrage est un outil permettant aux étudiants de toutes disciplines de comprendre dans quelle mesure les p...

• Author(s): Sharon R. Mazzarella | Natalie Coulter • Publisher: Peter Lang Inc., International Academic Publi • Publisher Imprint: Peter Lang Inc., International Academic Publi • BISAC: Marketing - ResearchRelying predominantly upon a textual an...

• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - GeneralThis book consists three sections: This three parts concern my three different options to be solved how to use what kinds of met...

• Author(s): Mert Aktan • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralMaster's Thesis from the year 2019 in the subject Sociology - Consumption and Advertising, grade: 4, İzmir University of Economics, cour...

• Author(s): Mahmud Akhter Shareef • Publisher: Springer • Publisher Imprint: Springer • BISAC: Business & Productivity Software - Business IntelligenceThis book attempts to address, explore, and conceptualize the epistemological paradigms of...

• Author(s): Christoph Wiedenroth • Publisher: Cuvillier • Publisher Imprint: Cuvillier • BISAC: GeneralConsumers and primary producers are identified as important stakeholders in the necessary evolution to more sustainable agri-food supply chain...

• Author(s): Brindhadevi C | Ann Mercy J | Yazhini D • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Management - GeneralDiese Studie untersucht und vergleicht das Verbraucherverhalten gegen�ber Colgate und Peps...

• Author(s): Michael Jäckel • Publisher: Springer • Publisher Imprint: Springer • BISAC: Sociology - GeneralAbrechnung - ein Begriff, der einen schonungslosen Blick erwarten lässt. Als Leitgedanke soll in diesem Buch eher mit dem Begriff gespielt...

• Author(s): Nikolaos Stylos • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Industries - Hospitality, Travel & TourismFrom the Back CoverGeneration Z (Gen Z) is the demographic cohort also known as Post-Millennials, th...

• Author(s): Nato Khomasuridze • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2012 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Not...

• Author(s): Harleen Kaur • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Strategic PlanningBuying decision making is a complicated process, in which a consumer's decision is under the influence of others. The buyer's de...

• Author(s): Akankshya Patnaik • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Production & Operations ManagementEste livro embeleza o conceito de Marketing Verde e o seu impacto nos Consumidor...

• Author(s): Giovanna Bernal • Publisher: VDM Verlag Dr. Mueller E.K. • Publisher Imprint: VDM Verlag Dr. Mueller E.K. • BISAC: GeneralThe selection of an attorney is one of the most important decisions for many consumers and businesses and the l...

• Author(s): Tsan-Ming Choi • Publisher: Springer • Publisher Imprint: Springer • BISAC: Research & MethodologyFrom the Back CoverFashion Branding and Consumer Behaviors presents eye-opening theory, literature review, and original research on...

• Author(s): Morris B. Holbrook | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - ResearchEmotions by Morris B. Holbrook explores the profound role of emotions in consumer behavior a...

• Author(s): Maëlys Debatisse • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralAlors que la publicit� traditionnelle a �t� compromise et discr�dit�e par les consommateurs, le placement de p...

• Author(s): P. Haghirian • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralToday Japan is still the second largest and most important consumer market in the world. This book discusses the developme...

• Author(s): Christian Schlegtendal | Thomas Schlegtendal • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralForschungsarbeit aus dem Jahr 2004 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: ...

• Author(s): Ralph Ohnemus | Uwe H. Lebok | Florian Klaus • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralDas Buch zeigt, wie Erkenntnisse der Verhaltensforschung beziehungsweise Behavioral Economics ...

• Author(s): Paul Hackett • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Research & MethodologyQuantitative consumer research has long been the backbone of consumer psychology producing insights with peerless validi...

• Author(s): Sabrina Müller • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2016 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: ...

• Author(s): Katja Reinhold • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralStudienarbeit aus dem Jahr 2006 im Fachbereich BWL - Handel und Distribution, Note: 1,7, Fachhochschule Erfurt, Veranstaltung: Vert...

• Author(s): Subramanian Senthilkannan Muthu • Publisher: Springer • Publisher Imprint: Springer • BISAC: Textiles & PolymersFrom the Back CoverThis book analyses the importance of consumer behaviour in sustainable fashion and consumption. Co...

• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralMasterarbeit aus dem Jahr 2020 im Fachbereich BWL - Unternehmensethik, Wirtschaftsethik, Note: 1,0, Hochschule für Wirtschaft und Umwelt Nürtingen-Geisl...

• Author(s): Dipak V. Patel • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: Commerce