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Search results for “[subject: consumer-behavior]”

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Konsum aus Langeweile

Bettina Gasser

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Original price ₹3,871
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₹3,313
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• Author(s): Bettina Gasser • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,8, Universität Lüneburg, Verans...

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Social Change How Influences Consumer Purchase Choice

John Lok

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₹1,557
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General Our business society had developed long time from farming period to manufacturing period, then to service industry period, till...

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Intrinsisch motiviertes Streben nach sozialer Anerkennung: Eine Analyse der Ursachen und Wirkung

Christoph Geyer

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• Author(s): Christoph Geyer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralDiplomarbeit aus dem Jahr 2008 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,0, Friedrich-Schiller-Universit...

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Beeinflussung des Konsumenten durch Werbung

Roxanna Kück

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• Author(s): Roxanna Kück • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2017 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Northern Business School, Spra...

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Encouraging Sustainable Behavior: Psychology and the Environment

Hans C.M. van Trijp

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• Author(s): Hans C.M. van Trijp • Publisher: Taylor & Francis • Publisher Imprint: Psychology Press • BISAC: Social PsychologyIncreasingly it is being recognized that consumer behavior may be a key trigger in the march toward sustainable dev...

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Shop 'Til You Drop: Consumer Behavior and American Culture

Arthur Asa Berger

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• Author(s): Arthur Asa Berger • Publisher: Rowman & Littlefield Publishers • Publisher Imprint: Rowman & Littlefield Publishers • BISAC: Marketing - ResearchAre Americans obsessed with shopping? Shop 'til You Drop is a lively look at our...

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The effect of staff training practices on customer satisfaction: A case study of Pret a Manger

Ani Mtvralashvili

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• Author(s): Ani Mtvralashvili • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralThesis (M.A.) from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 2.1, Univ...

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Das Kaufverhalten von Konsumenten in Deutschland während des "Black Fridays" und des "Cyber Mondays"

Shalom Tedla

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• Author(s): Shalom Tedla • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyBachelorarbeit aus dem Jahr 2022 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,7, Hochschule Fresenius; Hamburg, Sprache...

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Advertising in the Aging Society: Understanding Representations, Practitioners, and Consumers in Japan

Florian Kohlbacher

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• Author(s): Florian Kohlbacher • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Advertising & PromotionFrom the Back CoverPopulation aging is a powerful megatrend affecting many countries around the world. This demograp...

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Käuferverhalten: Customer Insights - Customer Journey - Customer Relations

Bernhard Swoboda, Hanna Schramm-Klein

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• Author(s): Bernhard Swoboda | Hanna Schramm-Klein • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralDas Verständnis des Käuferverhaltens ("Customer Insights") steht traditionell im Zentrum aller Marke...

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Consumer Neuroscience: Theory and Application

Cathrine Jansson-Boyd

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• Author(s): Cathrine Jansson-Boyd • Publisher: Academic Press • Publisher Imprint: Academic Press • BISAC: Consumer Behavior - GeneralConsumer Neuroscience: Theory and Application presents a clear overview of the fundamentals of neuroscience and...

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Factors that influence Consumer Behaviour towards buying Sustainable Products

Yusuf Balarabe Abdullahi

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• Author(s): Yusuf Balarabe Abdullahi • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralResearch Paper (undergraduate) from the year 2018 in the subject Business economics - Offline Marketing and Online Marketi...

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Comportement des consommateurs vis-à-vis des produits laitiers

Margani Soma Sekhara, Gugloth Sardar

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• Author(s): Margani Soma Sekhara | Gugloth Sardar • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Management - GeneralEn Inde, le lait est produit en masse et, par cons�quent, le d�veloppement de l'industri...

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Die Neue Macht Der Konsumenten

Jan Rommerskirchen

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• Author(s): Jan Rommerskirchen • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Consumer Behavior - GeneralDie Konsumenten haben ihre neue Macht entdeckt. Trends und Techniken wie Digitalisierung und Individualisierung,...

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The Psychology of the Asian Consumer

Bernd Schmitt

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Original price ₹8,764
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• Author(s): Bernd Schmitt • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: International - MarketingWhy is it important to conduct research on the psychology of the Asian consumer? What research themes have already emerg...

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Quando i comportamenti si confrontano con i profili

Yisong Wang, Joaquim Soeiro

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• Author(s): Yisong Wang | Joaquim Soeiro • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: General

Comportamento d'acquisto dei consumatori: uno studio sui farmaci da banco (OTC)

Kanupriya Adlakha

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• Author(s): Kanupriya Adlakha • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralIl comportamento d'acquisto dei consumatori � molto importante per qualsiasi prodotto che i consumatori acquistano au...

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Werbung im digitalen Zeitalter. Ein morphologischer Blick auf Werbemittel und Marktpsychologie

Marle Ganovsky

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• Author(s): Marle Ganovsky • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2022 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, BSP Business School Berlin (...

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Investigating Consumer Behavior in an Online Grocery Context

Els Breugelmans

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• Author(s): Els Breugelmans • Publisher: VDM Verlag Dr. Mueller E.K. • Publisher Imprint: VDM Verlag Dr. Mueller E.K. • BISAC: GeneralThe first objective of this book is to map the differences between an electronic and a traditional shopping env...

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Nachhaltiger Konsum. Qualitative Studie zum Konsumverhalten in Deutschland

Maike Schubert, Maria Stuffrein

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• Author(s): Maike Schubert | Maria Stuffrein • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralProjektarbeit aus dem Jahr 2016 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation und Wirtschaft, Note: 1,3, FOM Esse...

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Der Einfluss von Sortiment und Produktvielfalt auf das Konsumverhalten

Ingo Nothvogel

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• Author(s): Ingo Nothvogel • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2022 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,70, Sprache: Deutsch, Abstract: Das Ziel...

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Ladenatmosphäre Und Konsumentenverhalten

Erhard Bost

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• Author(s): Erhard Bost • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - General

Konsumverhalten. Was motiviert zum Kauf nachhaltiger Lebensmittel?

Noel Balzer

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• Author(s): Noel Balzer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyMasterarbeit aus dem Jahr 2019 im Fachbereich Psychologie - Medienpsychologie, Note: 1,0, BSP Business School Berlin (ehem. Potsdam), Sp...

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Chinese Consumers in a New Era: Their Travel Behaviors and Psychology

Kam Hung, Xiang (Robert) Li

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• Author(s): Kam Hung | Xiang (Robert) Li • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralAs a newcomer to tourism, China has amazed the world with its rapid growth of inbound, outbound, and domestic tour...

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Organizational Behavior

J. Stewart Black, David S. Bright, Donald G. Gardner

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• Author(s): J. Stewart Black | David S. Bright | Donald G. Gardner • Publisher: Not Avail • Publisher Imprint: Not Avail • BISAC: Consumer Behavior - GeneralBlack & white print.This resource aligns to introductory courses in Organizational B...

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Haushälterische Kompetenzen. Gesunde Ernährung trotz Sozialleistungen

Jenny Feierabend

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• Author(s): Jenny Feierabend • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2013 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Technische Universität Berlin (Arbeitsl...

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Consommateurs et pratiques de consommation au Maroc

Camal Gallouj, Amine Abdelmajid

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• Author(s): Camal Gallouj | Amine Abdelmajid • Publisher: Editions L'Harmattan • Publisher Imprint: Editions L'Harmattan • BISAC: Economics - GeneralLa soci�t� marocaine est en constante �volution et la consommation, moteur de l'�conomie nationa...

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A Theory of Consumer Promotions: The Model

Leigh McAlister, Sloan School of Management

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• Author(s): Leigh McAlister | Sloan School of Management • Publisher: Legare Street Press • Publisher Imprint: Legare Street Press • BISAC: GeneralLeigh McAlister offers a groundbreaking new model for understanding consumer behavior. Drawing on ...

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Buy Me!

Pedro Eloy

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Original price ₹1,568
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• Author(s): Pedro Eloy • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: Advertising & PromotionEste livro pretende fornecer uma visão sumária sobre as principa...

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Neuromarketing als Teil der Marketingforschung. Einfluss der Marken auf das Kaufverhalten

Christina Mayer

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Current price ₹3,320
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• Author(s): Christina Mayer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2013 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, EBC Hochschule Berlin, Spr...

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Werbung in der Marktwirtschaft: Methoden der Fernsehwerbung und deren ethische Reflexion

Roland Engelhart

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• Author(s): Roland Engelhart • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 1982 im Fachbereich Medien / Kommunikation - Medienethik, Note: 2,0, Eberhard-Karls-Universität Tübingen (Kat...

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European Consumers in the Digital Era: Implications of Technology, Media and Culture on Consumer Behavior

Malgorzata Bartosik-Purgat, Nela Filimon

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• Author(s): Malgorzata Bartosik-Purgat | Nela Filimon • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - MultilevelThis book offers a holistic perspective of consumer behavior in the 21st century in different European cul...

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Hedonischer Konsum: Emotionen ALS Treiber Im Konsumentenverhalten

Marie-Kristin Franke

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• Author(s): Marie-Kristin Franke • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Information Management​Konsumenten orientieren sich bei der Selektion und Bewertung eines hedonischen Produktes (z.B. S� igkeit, Hotelzim...

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Faktoren, die das Kaufverhalten bei schnelllebigen Konsumgütern beeinflussen - eine indische Perspektive

Smitha Siji, Sandhya Menon

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Current price ₹2,315
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• Author(s): Smitha Siji | Sandhya Menon • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralDie Vermarktung eines Produkts h�ngt davon ab, wie sich Verbraucher verhalten, wenn sie einen explizite...

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Comportamento do consumidor em relação às compras online de moda para jovens adultos

Alice Berthuy-Carniato

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Current price ₹3,465
Original price ₹3,951
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• Author(s): Alice Berthuy-Carniato • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralO boom da Internet mudou os h�bitos dos consumidores em muitos aspetos. Hoje em dia, � poss�ve...

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Der Kunde als freiwilliger Markenbotschafter: Analyse des Einflusses starker Marken auf prosoziales Konsumentenverhalten

Florian Klar

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Current price ₹2,991
Original price ₹3,415
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• Author(s): Florian Klar • Publisher: Bachelor + Master Publishing • Publisher Imprint: Bachelor + Master Publishing • BISAC: GeneralStarke Marken gelten als die wahren Giganten der modernen Konsumgesellschaft. Sie bedingen nicht nur Millionen v...

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