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Consumer Behaviour (RLE Consumer Behaviour): A Practical Guide

Gordon R. Foxall

Hardcover

Current price ₹10,604
Original price ₹16,313
Original price ₹16,313
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₹10,604
Current price ₹10,604

• Author(s): Gordon R. Foxall • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis book is concerned with the application of the behavioural sciences, notably social psychology and sociology, t...

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Consumer Behavior: Conceptual Foundations

Jagdish Sheth

Paperback

Current price ₹7,465
Original price ₹8,710
Original price ₹8,710
Original price ₹8,710
(-14%)
₹7,465
Current price ₹7,465

• Author(s): Jagdish Sheth • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - MultilevelLegend in Marketing: Consumer Behavior - Conceptual FoundationsBy Jagdish N. ShethExplore the groundbreaking work of...

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The Demand for Life Insurance: Dynamic Ecological Systemic Theory Using Machine Learning Techniques

Wookjae Heo

Paperback

Current price ₹3,672
Original price ₹5,649
Original price ₹5,649
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₹3,672
Current price ₹3,672

• Author(s): Wookjae Heo • Publisher: Springer • Publisher Imprint: Palgrave Pivot • BISAC: Insurance - GeneralFrom the Back Cover"Once every 10 or 20 years, a researcher identifies a tool that can be used to transform the way in which a product ...

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Insights on Demand: Building Business Success in the On Demand Economy

Frederic Charles Petit

Paperback

Current price ₹1,698
Original price ₹1,960
Original price ₹1,960
Original price ₹1,960
(-13%)
₹1,698
Current price ₹1,698

• Author(s): Frederic Charles Petit • Publisher: Yourwriters • Publisher Imprint: Yourwriters • BISAC: Consumer Behavior - GeneralAs the online universe has expanded to dominate all of our lives, businesses have struggled to find a place in the O...

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Consumer Behaviour

Dinesh Kumar

Paperback

Current price ₹1,040
Original price ₹1,300
Original price ₹1,300
Original price ₹1,300
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₹1,040
Current price ₹1,040

• Author(s): Dinesh Kumar • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementConsumer Behaviour is a comprehensive textbook designed to meet the requirements of post graduate management students specializing in ma...

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Analyses For Hormonal Substances In Food Producing Animals

Jack F. Kay

Hardcover

Current price ₹7,960
Original price ₹15,920
Original price ₹15,920
Original price ₹15,920
(-50%)
₹7,960
Current price ₹7,960

• Author(s): Jack F. Kay • Publisher: Royal Society of Che • Publisher Imprint: RSC • Subject: Food Science & Technology • BISAC: Food Science - GeneralThis unique and definitive reference on hormone abuse in food producing animals is for sci...

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Ethical Consumption: A Critical Introduction

Tania Lewis

Hardcover

Current price ₹15,693
Original price ₹24,143
Original price ₹24,143
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₹15,693
Current price ₹15,693

• Author(s): Tania Lewis • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Business EthicsA not-so-quiet revolution seems to be occurring in wealthy capitalist societies - supermarkets selling 'guilt free' Fairtrade produc...

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Primingeffekte und deren Wirkung am Point of Sale

Eugen Rausch

Paperback

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Original price ₹2,637
Original price ₹2,637
Original price ₹2,637
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• Author(s): Eugen Rausch • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2012 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1.6, Hochschule Fulda, Sprache: De...

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Realising Participation: Elderly People as Active Users of Health and Social Care

Kathryn Roberts, Tom Chapman

Hardcover

Current price ₹7,125
Original price ₹10,961
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• Author(s): Kathryn Roberts | Tom Chapman • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Sociology - GeneralThis title was first published in 2001: During the last twenty years government rhetoric in the UK has increasingly advoc...

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Consumer Behaviour

Dipanakr Dutta

Paperback

Current price ₹1,561
Original price ₹1,666
Original price ₹1,666
Original price ₹1,666
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₹1,561
Current price ₹1,561

• Author(s): Dipanakr Dutta • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Educational PsychologyThe book "Consumer Behaviour: In Indian Context" is primarily intended for management students and faculty members to use as a ...

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Ageing in a Consumer Society: From Passive to Active Consumption in Britain

Ian Rees Jones

Paperback

Current price ₹3,875
Original price ₹4,746
Original price ₹4,746
Original price ₹4,746
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Current price ₹3,875

• Author(s): Ian Rees Jones • Publisher: Policy Press • Publisher Imprint: Policy Press • BISAC: GerontologyTargeted as the 'grey consumer', people retiring now participated in the creation of the post-war consumer culture. These consumers have g...

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Finance and Economics Discussion Series: Salience and Taxation: Theory and Evidence

United States Federal Reserve Board, Et Al, Raj Chetty

Paperback

Current price ₹1,567
Original price ₹1,770
Original price ₹1,770
Original price ₹1,770
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₹1,567
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• Author(s): United States Federal Reserve Board | Et Al | Raj Chetty • Publisher: Bibliogov • Publisher Imprint: Bibliogov • BISAC: GeneralThis paper presents evidence that consumers underreact to taxes that are not salient and characterizes the...

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Consumption Behaviour and Social Responsibility: A Consumer Research Approach

Karnika Gupta

Paperback

Current price ₹10,283
Original price ₹15,819
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• Author(s): Karnika Gupta • Publisher: Springer • Publisher Imprint: Springer • BISAC: Business EthicsFrom the Back CoverThis book investigates the concept of consumer social responsibility (CnSR) by considering the combination of 'consumption b...

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Capitalism and the Consumer (RLE Consumer Behaviour)

Fred Henderson

Paperback

Current price ₹4,157
Original price ₹6,394
Original price ₹6,394
Original price ₹6,394
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Current price ₹4,157

• Author(s): Fred Henderson • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralWritten at a time when the needs and influence of the consumer within the economic system were in their infancy, this...

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Understanding Consumer Choice

G. Foxall

Paperback

Current price ₹7,345
Original price ₹11,299
Original price ₹11,299
Original price ₹11,299
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₹7,345
Current price ₹7,345

• Author(s): G. Foxall • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - ResearchUnderstanding Consumer Choice shows how attempts to relate consumers' attitudes and actions have implicitly incorporated measures of...

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Consumer Social Responsibility Am Point of Purchase: Aktivierung Des Sozial-Ökologischen Gewissens Von Konsumenten

Sven Kilian

Paperback

Current price ₹4,805
Original price ₹7,392
Original price ₹7,392
Original price ₹7,392
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₹4,805
Current price ₹4,805

• Author(s): Sven Kilian • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Management - GeneralDas Buch beschäftigt sich mit der gesellschaftlich relevanten Frage, wie Konsumenten stärker zu einem nachhaltigeren Konsumver...

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Consumer Lessons from a Pandemic

Nicole J. Olynk Widmar, Michael L. Smith, Erin Robinson

Paperback

Current price ₹2,865
Original price ₹3,438
Original price ₹3,438
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• Author(s): Nicole J. Olynk Widmar | Michael L. Smith | Erin Robinson • Publisher: Purdue University Press • Publisher Imprint: Purdue University Press • BISAC: Consumer Behavior - GeneralWhat did we learn about consumer behavior when the world ...

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The Economics of Digital Shopping in Central and Eastern Europe

Barbara Grabiwoda, Bogdan Mróz

Paperback

Current price ₹2,289
Original price ₹2,747
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• Author(s): Barbara Grabiwoda | Bogdan Mróz • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Economics - GeneralTransformations caused by increasing virtual connectivity reach all business touchpoi...

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Food, People and Society: A European Perspective of Consumers' Food Choices

Lynn J. Frewer

Paperback

Current price ₹15,101
Original price ₹23,232
Original price ₹23,232
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• Author(s): Lynn J. Frewer • Publisher: Springer • Publisher Imprint: Springer • BISAC: Food Science - GeneralFrom the Back CoverThis book, edited and authored by a group of scientists experienced in European cross-cultural and interdisciplinary...

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Consumer Behavior: Information Processing and Decision Making

Naresh K. Malhotra

Hardcover

Current price ₹9,152
Original price ₹10,660
Original price ₹10,660
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• Author(s): Naresh K. Malhotra • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Sales & Selling - GeneralUnravel the Psychology Behind Consumer Choices!Consumer Behavior: Information Processing and Decision Ma...

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The Routledge Companion to Ethnic Marketing

Ahmad Jamal, Lisa Peñaloza, Michel Laroche

Paperback

Current price ₹4,157
Original price ₹6,394
Original price ₹6,394
Original price ₹6,394
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₹4,157
Current price ₹4,157

• Author(s): Ahmad Jamal | Lisa Peñaloza | Michel Laroche • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - GeneralThe globalization of marketing has brought about an interesting paradox: as the discipline becomes more gl...

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New Consumer Marketing: Managing a Living Demand System

Susan Baker

Hardcover

Current price ₹3,381
Original price ₹6,762
Original price ₹6,762
Original price ₹6,762
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₹3,381
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• Author(s): Susan Baker • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Marketing - GeneralAbout the Book New Consumer Marketing beschreibt die Realit�t des neuen Marktumfeldes und zeigt den neuen Verbrauc...

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Impact of Front-End Usability Guidelines on Evaluations of E-Commerce Web Pages

Anshu Agarwal

Paperback

Current price ₹7,314
Original price ₹8,295
Original price ₹8,295
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₹7,314
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• Author(s): Anshu Agarwal • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: E-Commerce - GeneralThis research examined the impact of usability guidelines and front-end web site design on consumer aesthetic evaluations of e-commerc...

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Product Recommendations and Cross-Selling. Recommendation Forms, Product Categories and Product Familiarity

Anonym

Paperback

Current price ₹2,256
Original price ₹2,637
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• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralSeminar paper from the year 2018 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, Nanjing University,...

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Making the Healthcare Shift: The Transformation to Consumer-Centricity

Scott M. Davis

Hardcover

Current price ₹2,147
Original price ₹2,782
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• Author(s): Scott M. Davis • Publisher: Morgan James Publishing • Publisher Imprint: Morgan James Publishing • BISAC: Industries - GeneralA practical guide for healthcare leaders across the globe who have the fortitude to transform their organiz...

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Food Choice and the Consumer

David W. Marshall

Paperback

Current price ₹7,345
Original price ₹11,299
Original price ₹11,299
Original price ₹11,299
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₹7,345
Current price ₹7,345

• Author(s): David W. Marshall • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - ResearchFrom the Back CoverThis book provides an interdisciplinary survey of food selection and examines each of the stages which the consumer...

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Einflussfaktoren bei der Kaufentscheidung von Over-the-Counter (OTC) Arzneimitteln: Eine Analyse anhand qualitativer Methoden

Markus Götz

Paperback

Current price ₹5,709
Original price ₹6,655
Original price ₹6,655
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₹5,709
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• Author(s): Markus Götz • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralMasterarbeit aus dem Jahr 2015 im Fachbereich Gesundheit - Sonstiges, Note: 1,0, Friedrich-Alexander-Universität Erlangen-Nürnberg, Sprache: Deutsc...

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Responsible Citizens and Sustainable Consumer Behavior: New Interpretive Frameworks

Pietro Lanzini

Paperback

Current price ₹2,036
Original price ₹3,131
Original price ₹3,131
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₹2,036
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• Author(s): Pietro Lanzini • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Development - Sustainable DevelopmentThere is broad consensus on the need to shift to a new paradigm of lifestyles and economic development, giv...

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External Effects of Greenwashing on the Brand. Consequences for Consumers and the Market

Laeticia Sara

Paperback

Current price ₹2,347
Original price ₹2,735
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• Author(s): Laeticia Sara • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralBachelor Thesis from the year 2023 in the subject Business economics - Business Ethics, Corporate Ethics, language: English, abstract: The purpos...

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The Operational Success Factors for Sustainability Marketing among Fast-Moving Consumer Goods

Anonym

Paperback

Current price ₹4,107
Original price ₹4,793
Original price ₹4,793
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₹4,107
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• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelor Thesis from the year 2021 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, language: English...

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Consumer Ethics in a Global Economy: How Buying Here Causes Injustice There

Daniel K. Finn

Paperback

Current price ₹3,841
Original price ₹4,610
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• Author(s): Daniel K. Finn • Publisher: Georgetown University Press • Publisher Imprint: Georgetown University Press • BISAC: Ethics & Moral PhilosophyIt is a serious mistake to think that all we need for a just world is properly-structured ...

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Kaufentscheidungen treffen. Der Country-of-Origin Effekt. Produkt- und Markenwahl im Lebensmittelbereich am Beispiel der Marke "Zurück-zum-Ursprung"

Silke Weißhapp

Paperback

Current price ₹3,534
Original price ₹4,036
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₹3,534
Current price ₹3,534

• Author(s): Silke Weißhapp • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralVordiplomarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: Gut, Campus02 Fachhochschule de...

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From Great to Gone: Why FMCG Companies are Losing the Race for Customers

Peter Lorange

Paperback

Current price ₹5,005
Original price ₹7,699
Original price ₹7,699
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₹5,005
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• Author(s): Peter Lorange • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Strategic PlanningThe modern consumer is no longer attracted by single-minded, predictable and one-benefit-focused brand promises. The old-fashio...

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Assisted Living: Quality-Of-Care and Consumer Protection Issues in Four States

United States Government Accountability

Paperback

Current price ₹1,565
Original price ₹1,770
Original price ₹1,770
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Current price ₹1,565

• Author(s): United States Government Accountability • Publisher: Bibliogov • Publisher Imprint: Bibliogov • BISAC: GeneralThe BiblioGov Project is an effort to expand awareness of the public documents and records of the U.S. Government via print...

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Consumer Culture Theory

Eric Arnould

Paperback

Current price ₹5,220
Original price ₹6,109
Original price ₹6,109
Original price ₹6,109
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₹5,220
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• Author(s): Eric Arnould • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Consumer Behavior - General*NOW FULLY UPDATED AND EXPANDED WITH SIX NEW CHAPTERS* Over the past forty years, Consumer Culture Theory ...

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Disclosure and Concealment in Consumer Insurance Contracts

Julie-Ann Tarr

Paperback

Current price ₹10,742
Original price ₹12,891
Original price ₹12,891
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₹10,742
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• Author(s): Julie-Ann Tarr • Publisher: Routledge Cavendish • Publisher Imprint: Routledge Cavendish • BISAC: Administrative Law & Regulatory PracticeThis book provides an in-depth examination of the theoretical, legal, social and economic f...

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