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Products
Consuming Bodies
Hogan, Jackie
Paperback
• Author(s): Hogan | Jackie • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Sociology - Social TheoryOur bodies reveal the values, priorities, anxieties, and material realities of th...
View full detailsThe Politics of Shopping: What Consumers Learn about Identity, Globalization, and Social Change
Kaela Jubas
Hardcover
• Author(s): Kaela Jubas • Publisher: Taylor & Francis • Publisher Imprint: Left Coast Press • BISAC: Consumer Behavior - GeneralThis revised version of Kaela Jubas' award winning dissertation focuses on contemporary shopping practices, analy...
View full detailsConsumer Perceptions and Food
Diana Bogueva
Hardcover
• Author(s): Diana Bogueva • Publisher: Springer • Publisher Imprint: Springer • BISAC: Environmental EconomicsFrom the Back CoverThis book is a timely overview of the various aspects of consumer perception related to food. This book explores con...
View full detailsConsumer Behavior
Yoram(jerry) Wind
Paperback
• Author(s): Yoram(jerry) Wind • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - GeneralWhat drives consumers to make purchasing decisions? How do emotions, culture, and external influences shape their b...
View full detailsConsumer Sense of Self and Identity
Russell W. Belk, Vibrant Publishers
Hardcover
• Author(s): Russell W. Belk | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralConsumer Sense of Self and Identity explores how our possessions, purchases, and consump...
View full detailsConsumers, Policy and the Environment: A Tribute to Folke Ölander
Klaus Günter Grunert
Paperback
• Author(s): Klaus Günter Grunert • Publisher: Springer • Publisher Imprint: Springer • BISAC: Business LawFrom the Back CoverThe role of the consumer has changed from seeking the most satisfaction from goods and services to reconciling consumpti...
View full detailsRoutledge Handbook of the Tourist Experience
Hardcover
• Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Tourism, Travel Guide & Hospitality • BISAC: Industries - Hospitality, Travel & TourismRoutledge Handbook of the Tourist Experience offers a comprehensive synthe...
View full detailsVicarious Consumers: Trans-National Meetings Between the West and East in the Mediterranean World (1730-1808)
Manuel Perez-Garcia
Hardcover
• Author(s): Manuel Perez-Garcia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Economics - MacroeconomicsThe birth of a mass consumer society in western Europe has been the subject of much scholarly debate in recent ye...
View full detailsAuswirkungen des Wegfalls des Rabattgesetzes und der Zugabeverordnung auf das Konsumgütermarketing: Am Beispiel der Lebensmittelbranche
Christine Dietrich
Paperback
• Author(s): Christine Dietrich • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Marketing - GeneralInhaltsangabe: Einleitung: Im März 1932 ist die Zugabeverordnung und im November 1933 das Rabattgesetz in Deutschland erlassen worde...
View full detailsHandbook of Research on Digital Media and Advertising: User Generated Content Consumption
Matthew S. Eastin, Terry Daugherty, Neal M. Burns
Hardcover
• Author(s): Matthew S. Eastin | Terry Daugherty | Neal M. Burns • Publisher: Information Science Reference • Publisher Imprint: Information Science Reference • BISAC: Interactive & MultimediaMedia professionals today are facing numerous chan...
View full detailsA study into wine consumption patterns of Indians with special reference to the Pune region
Deepa Venkatraman
Paperback
• Author(s): Deepa Venkatraman • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Maps & Road Atlases (see also Reference - Atlases, GazetteerDoctoral Thesis / Dissertation from the year 2014 in the subject Tourism - Hotel Man...
View full detailsPublic Regulation Financ
Arnold A. Heggestad
Hardcover
• Author(s): Arnold A. Heggestad • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralIn the many studies that have been conducted on the provision of financial services for consumers, regulation ha...
View full detailsConsumers and Services
Mark Gabbott
Paperback
• Author(s): Mark Gabbott • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Customer RelationsThis approach to service marketing from a consumer perspective integrates information on service consumption from from a variety of sources. It est...
View full detailsNudge: The Gentle Way to Improve Decisions
Richard H. Thaler
Hardcover
• Author(s): Richard H. Thaler • Publisher: Yale University Press • Publisher Imprint: Yale University Press • BISAC: Consumer Behavior - GeneralAn updated and refreshed edition of the groundbreaking book that shows how people can be nudged towar...
View full detailsConsumer Behaviour and the Arts: A Marketing Perspective
François Colbert
Hardcover
• Author(s): François Colbert • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchAlthough the literature on marketing of the arts is abundant, very few (if any) full-length works have examined the other ...
View full detailsSocial-Influencer-Marketing als strategisches Marketinginstrument. Theoretische Grundlagen und Einfluss auf das Kaufverhalten der Kunden
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2019 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, FOM Essen, Hochschule für Oekono...
View full detailsConsumer Behavior
Wayne D. Hoyer
Paperback
• Author(s): Wayne D. Hoyer • Publisher: Cengage Learning • Publisher Imprint: Cengage Learning • BISAC: Marketing - GeneralHoyer/MacInnis/Pieters' CONSUMER BEHAVIOR, 8th EDITION, draws key concepts from marketing, psychology, sociology and anthr...
View full detailsTitanium for Consumer Applications: Real-World Use of Titanium
Froes Francis
Paperback
• Author(s): Froes Francis • Publisher: Elsevier • Publisher Imprint: Elsevier • Subject: Engineering • BISAC: MetallurgyTitanium for Consumer Applications is the first book to tie together the metallurgical advantages of titanium in consumer app...
View full detailsAuswirkungen des demographischen Wandels auf das Marketing im Konsumgüterbereich: Dargestellt am Beispiel des Biermarktes
Jens Magdanz
Paperback
• Author(s): Jens Magdanz • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: GeneralInhaltsangabe: Einleitung: Die Diskussion über den demographischen Wandel, der Situation einer schrumpfenden und gleichzeitig älter werdenden Bevölker...
View full detailsStrategie-Chip - Mehrdimensionales Strategiekonzept nach Becker
Linda Schiller
Paperback
• Author(s): Linda Schiller • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2010 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,0, Hochschule f�r nachhaltige E...
View full detailsThe Consumer Society: Myths and Structures
Jean Baudrillard
Hardcover
• Author(s): Jean Baudrillard • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Sociology - GeneralJean Baudrillard′s classic text was one of the first to focus on the process and meaning of consumption in con...
View full detailsConsumer Demand in the United States: Prices, Income, and Consumption Behavior
Lester D. Taylor
Hardcover
• Author(s): Lester D. Taylor • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - MacroeconomicsFrom the Back CoverA classic treatise that defined the field of applied demand analysis, Consumer Demand in the United States: Pr...
View full detailsContemporary Consumption Rituals: A Research Anthology
Cele C. Otnes, Tina M. Lowrey
Hardcover
• Author(s): Cele C. Otnes | Tina M. Lowrey • Publisher: Psychology Press • Publisher Imprint: Psychology Press • BISAC: Marketing - GeneralAn interdisciplinary anthology of consumption rituals.This new volume will help the understanding of why &...
View full detailsMarketing Legal Services
Giovanna Bernal
Paperback
• Author(s): Giovanna Bernal • Publisher: VDM Verlag Dr. Mueller E.K. • Publisher Imprint: VDM Verlag Dr. Mueller E.K. • BISAC: GeneralThe selection of an attorney is one of the most important decisions for many consumers and businesses and the l...
View full detailsPerspectives on Consumer Choice: From Behavior to Action, from Action to Agency
Gordon R. Foxall
Paperback
• Author(s): Gordon R. Foxall • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralFrom the Back CoverEvaluating the ways in which we construe consumer choice, this book examines the psychology, method...
View full detailsThe Consumer Society Reader
Martyn J. Lee
Paperback
• Author(s): Martyn J. Lee • Publisher: Wiley-Blackwell • Publisher Imprint: Wiley-Blackwell • BISAC: Sociology - GeneralThe Consumer Society Reader is the most substantial collection of classic and contemporary readings on consumption and consum...
View full detailsTechnology and Consumption: Understanding Consumer Choices and Behaviors
Ruby Roy Dholakia
Paperback
• Author(s): Ruby Roy Dholakia • Publisher: Springer • Publisher Imprint: Springer • BISAC: Sociology - Marriage & FamilyFrom the Back CoverComputers, smart phones, hi-def TVs, iPods...we buy them, upgrade them, abandon or complain about them...
View full detailsClimate Change and Responsible Consumption: From Crisis to Conscious Consumer Choices
Asta Mikalauskiene, Dalia Streimikiene, Ignas Mikalauskas
Hardcover
• Author(s): Asta Mikalauskiene | Dalia Streimikiene | Ignas Mikalauskas • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - Energy
Consumer Information Processing: Decision Making
James R. Bettman, Vibrant Publishers
Hardcover
• Author(s): James R. Bettman | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Management ScienceConsumer Information Processing: Decision Making by James R. Bettman provides a pioneering explo...
View full detailsContemporary Consumer Culture Theory
John F. Sherry
Hardcover
• Author(s): John F. Sherry • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Anthropology - Cultural & SocialContemporary Consumer Culture Theory contains original research essays written by the premier thought leader...
View full detailsYoung Consumer Behaviour: A Research Companion
Ayantunji Gbadamosi
Paperback
• Author(s): Ayantunji Gbadamosi • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchAlthough one perspective depicts young consumers as vulnerable and passive in the marketplace system, our knowledge of ...
View full detailsMarketing and Consumer Research in the Public Interest
Ronald Paul Hill
Paperback
• Author(s): Ronald Paul Hill • Publisher: Sage Publications • Publisher Imprint: Sage Publications • BISAC: Marketing - ResearchEthical and social issues in marketing and consumer behaviour are the focus of this book. Leading scholars in marketi...
View full detailsWine Brands: Success Strategies For New Markets New Consumers And New Trends
Resnick, E.
Hardcover
• Author(s): Resnick | E. • Publisher: MixIG-UK • Publisher Imprint: MixIG-UK • Subject: Business Management • BISAC: International - MarketingThis practical new book is written by a leading wine industry expert, in an easy and accessible style. ...
View full detailsConsumer Demand in the United States: Prices, Income, and Consumption Behavior
Lester D. Taylor
Paperback
• Author(s): Lester D. Taylor • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - MacroeconomicsFrom the Back CoverA classic treatise that defined the field of applied demand analysis, Consumer Demand in the United States: Pr...
View full detailsDo You Want to Keep Your Customers Forever?
Hardcover
• Publisher: Harvard Business School Press • Publisher Imprint: Harvard Business School Press • BISAC: Customer RelationsThis classic article shows how to make mass customization and efficient and personal marketing work by putting the producer ...
View full detailsConsumer Reports
Kevin P. Manion
Hardcover
• Author(s): Kevin P. Manion • Publisher: Arcadia Publishing Library Editions • Publisher Imprint: Arcadia Publishing Library Editions • BISAC: United States - State & Local - Middle Atlantic (DC, DE, MD,Consumers Union, the publisher of Cons...
View full details