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Digital Media Economics

Roland Berry

Paperback

Current price ₹10,773
Original price ₹14,874
Original price ₹14,874
Original price ₹14,874
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₹10,773
Current price ₹10,773

• Author(s): Roland Berry • Publisher: Telephasic Workshop • Publisher Imprint: Telephasic Workshop • BISAC: Industries - Media & CommunicationsDiscover the complexities and opportunities of the digital media industry in Digital Media Economi...

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Understanding Group Behavior: Volume 1: Consensual Action By Small Groups; Volume 2: Small Group Processes and Interpersonal Relations

Witte Erich H., James H. Davis

Paperback

Current price ₹4,285
Original price ₹7,141
Original price ₹7,141
Original price ₹7,141
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₹4,285
Current price ₹4,285

• Author(s): Witte Erich H. | James H. Davis • Publisher: Psychology Press • Publisher Imprint: Psychology Press • BISAC: Social PsychologyThese books grew out of the perception that a number of important conceptual and theoretical advances in re...

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Hotel Marketing Strategies in Digital Era: The Secret Of Improving Hotel Marketing Performance in the Tourism Industry

Murniati Murniati, Suryaning Bawono

Paperback

₹10,532
Original price ₹10,532
Original price ₹10,532
₹10,532
Current price ₹10,532

• Author(s): Murniati Murniati | Suryaning Bawono • Publisher: Lulu.com • Publisher Imprint: Lulu.com • BISAC: Marketing - GeneralThis book discusses modern hotel marketing management with various tricks and secrets to improve hotel performance t...

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Market Insanity: A Brief Guide to Diagnosing the Madness in the Stock Market

Taillard Michael

Paperback

Current price ₹6,183
Original price ₹9,511
Original price ₹9,511
Original price ₹9,511
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₹6,183
Current price ₹6,183

• Author(s): Taillard Michael • Publisher: ELSEVIER • Publisher Imprint: Acad Pr • Subject: Business Management • BISAC: Investments & Securities - StocksMarket Insanity: A Brief Guide to Diagnosing the Madness in the Stock Market is an engag...

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Complexity In Organization Studies

Stig O. Johannessen, Lesley Kuhn

Hardcover

Current price ₹53,655
Original price ₹89,425
Original price ₹89,425
Original price ₹89,425
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₹53,655
Current price ₹53,655

• Author(s): Stig O. Johannessen | Lesley Kuhn • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Organizational BehaviorThis cross-disciplinary major work provides a coherent and essenti...

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The Microstructures of Housing Markets

Susan J. Smith, Moira Munro

Hardcover

Current price ₹10,902
Original price ₹18,169
Original price ₹18,169
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₹10,902
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• Author(s): Susan J. Smith | Moira Munro • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralHouse prices and mortgage debt have moved to centre stage in the management of national economies, regional develo...

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Garden Centre Management

Ken Crafer

Paperback

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Original price ₹5,600
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Original price ₹5,600
(-9%)
₹5,071
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• Author(s): Ken Crafer • Publisher: Cabi • Publisher Imprint: Cabi • BISAC: GeneralGarden center management has professionalized in recent years as garden centers have become more highly-developed retail operations. Many students of horticulture...

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A Short Course in Intermediate Microeconomics with Calculus

Roberto Serrano, Allan M. Feldman

Paperback

Current price ₹4,541
Original price ₹6,986
Original price ₹6,986
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₹4,541
Current price ₹4,541

• Author(s): Roberto Serrano | Allan M. Feldman • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Economics - MicroeconomicsThis second edition retains the positive features of being clearly written,...

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Psychologically Speaking: A Book of Quotations

Kevin J. Connolly

Paperback

Current price ₹4,790
Original price ₹4,930
Original price ₹4,930
Original price ₹4,930
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₹4,790
Current price ₹4,790

• Author(s): Kevin J. Connolly • Publisher: Wiley-Blackwell • Publisher Imprint: Wiley-Blackwell • BISAC: ReferenceThis is a collection of more than 3,000 quotations on the human mind and behaviour, providing a source of seminal, witty and insigh...

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Handbook of Ethological Methods

Philip N. Lehner, Lehner

Paperback

Current price ₹7,887
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Original price ₹12,133
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₹7,887
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• Author(s): Philip N. Lehner | Lehner • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Life Sciences - Zoology - GeneralAt first glance, studying behavior is easy, but as every budding ethologist q...

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International Review of Industrial and Organizational Psychology 2012

Gerard P. Hodgkinson

Hardcover

Current price ₹9,473
Original price ₹14,258
Original price ₹14,258
Original price ₹14,258
(-34%)
₹9,473
Current price ₹9,473

• Author(s): Gerard P. Hodgkinson • Publisher: Wiley-Blackwell • Publisher Imprint: Wiley-Blackwell • BISAC: Industrial & Organizational PsychologyContinuing the series' tradition of providing scholarly reviews and updates of theory and resea...

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Childhood and Consumer Culture

D. Buckingham

Paperback

Current price ₹3,514
Original price ₹5,019
Original price ₹5,019
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(-30%)
₹3,514
Current price ₹3,514

• Author(s): D. Buckingham • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Sociology - Marriage & FamilyIn recent years children have become an increasingly important consumer market, and there is growing concern about ...

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Internet Marketing Genius: Turning Clicks Into Cash

Clickbait Charlie

Paperback

Current price ₹9,529
Original price ₹13,089
Original price ₹13,089
Original price ₹13,089
(-27%)
₹9,529
Current price ₹9,529

• Author(s): Clickbait Charlie • Publisher: Yo Dude • Publisher Imprint: Yo Dude • BISAC: Marketing - GeneralInternet Marketing Genius: Turning Clicks into Cash by Clickbait Charlie is the ultimate guide to success in the ever-evolving world of I...

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Handbook of Agricultural Economics: Agricultural Production

Bruce L. Gardner

Hardcover

Current price ₹10,694
Original price ₹17,822
Original price ₹17,822
Original price ₹17,822
(-40%)
₹10,694
Current price ₹10,694

• Author(s): Bruce L. Gardner • Publisher: North-Holland • Publisher Imprint: North-Holland • BISAC: Industries - AgribusinessThis first volume of the "Handbook of Agricultural Economics" presents work on topics central to the economics of agricu...

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Many Thin Companies: The Change in Customer Dealings and Managers Since September 11, 2001

David L. Loudon, Tony Carter

Hardcover

Current price ₹8,270
Original price ₹13,783
Original price ₹13,783
Original price ₹13,783
(-40%)
₹8,270
Current price ₹8,270

• Author(s): David L. Loudon | Tony Carter • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Customer RelationsMany Thin Companies is an up-to-date examination of the aftereffects of the World Trade Center bombings upon businesses na...

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The Structure of Psychological Common Sense

Jan Smedslund

Hardcover

Current price ₹10,902
Original price ₹18,169
Original price ₹18,169
Original price ₹18,169
(-40%)
₹10,902
Current price ₹10,902

• Author(s): Jan Smedslund • Publisher: Psychology Press • Publisher Imprint: Psychology Press • BISAC: GeneralThis volume provides a meaningful context for understanding human action offering an alternative to a strict deterministic explanation ...

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Relational Models Theory: A Contemporary Overview

Nick Haslam

Hardcover

Current price ₹10,902
Original price ₹18,169
Original price ₹18,169
Original price ₹18,169
(-40%)
₹10,902
Current price ₹10,902

• Author(s): Nick Haslam • Publisher: Psychology Press • Publisher Imprint: Psychology Press • BISAC: Social PsychologyRelational models theory, first developed by Alan Page Fiske, an anthropologist, provides a framework for understanding the psy...

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Digital Trust: Social Media Strategies to Increase Trust and Engage Customers

Barry Connolly

Hardcover

Current price ₹805
Original price ₹1,150
Original price ₹1,150
Original price ₹1,150
(-30%)
₹805
Current price ₹805

• Author(s): Barry Connolly • Publisher: Bloomsbury Business • Publisher Imprint: Bloomsbury Business • BISAC: Consumer Behavior - GeneralDigital Trust proposes new strategic models to create and reinforce consumer trust and build corporate value...

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Wiley International Encyclopedia of Marketing, 6 Volume Set

Jagdish N. Sheth

Hardcover

Current price ₹71,571
Original price ₹107,640
Original price ₹107,640
Original price ₹107,640
(-34%)
₹71,571
Current price ₹71,571

• Author(s): Jagdish N. Sheth • Publisher: Wiley-Blackwell • Publisher Imprint: Wiley-Blackwell • BISAC: Sales & Selling - GeneralWith over 300 entries from hundreds of global experts, this is one of the premier marketing reference resources ...

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Tourism Business Frontiers

Dimitrios Buhalis

Hardcover

Current price ₹10,902
Original price ₹18,169
Original price ₹18,169
Original price ₹18,169
(-40%)
₹10,902
Current price ₹10,902

• Author(s): Dimitrios Buhalis • Publisher: Taylor & Francis Ltd • Publisher Imprint: Routledge • BISAC: Industries - Hospitality, Travel & TourismAs the global tourism industry continues to expand and to become more complex, it is vital ...

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The Garment Economy: Understanding History, Developing Business Models, and Leveraging Digital Technologies

Michelle Brandstrup

Hardcover

Current price ₹8,814
Original price ₹13,559
Original price ₹13,559
Original price ₹13,559
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₹8,814
Current price ₹8,814

• Author(s): Michelle Brandstrup • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Fashion & Textile • BISAC: Industries - GeneralFrom the Back CoverThis book introduces the reader to the business of clothes, with flashbac...

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Educating the Consumer-citizen: A History of the Marriage of Schools, Advertising, and Media

Joel Spring

Paperback

Current price ₹2,857
Original price ₹4,761
Original price ₹4,761
Original price ₹4,761
(-40%)
₹2,857
Current price ₹2,857

• Author(s): Joel Spring • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Philosophy, Theory & Social AspectsIn Educating the Consumer-Citizen: A History of the Marriage of Schools, Advertising, and Media, Joel Spring charts th...

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Responsible futures

Elio E

Paperback

Current price ₹2,146
Original price ₹3,036
Original price ₹3,036
Original price ₹3,036
(-29%)
₹2,146
Current price ₹2,146

• Author(s): Elio E • Publisher: Elio Endless Publishers • Publisher Imprint: Elio Endless Publishers • BISAC: Investments & Securities - Commodities - EnergyIn today's consumer-driven world, there is an interesting paradox thatshows a big di...

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Discovering Statistics Using R and Rstudio

Andy Field

Paperback

Current price ₹7,235
Original price ₹7,464
Original price ₹7,464
Original price ₹7,464
(-3%)
₹7,235
Current price ₹7,235

• Author(s): Andy Field • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: StatisticsTaking you on a voyage of discovery through R and RStudio, this completely updated second edition combines real-world example...

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The Self-Evidencing Agent: Mind, Existence, and Predictive Processing

Jakob Hohwy

Paperback

Current price ₹6,229
Original price ₹7,843
Original price ₹7,843
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₹6,229
Current price ₹6,229

• Author(s): Jakob Hohwy • Publisher: MIT Press • Publisher Imprint: MIT Press • BISAC: Cognitive Psychology & CognitionHow the concept of self-evidencing offers a philosophical principle for understanding mind and behavior, consciousness, va...

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Handbook of Public Sector Economics

Donijo Robbins

Hardcover

Current price ₹10,150
Original price ₹16,916
Original price ₹16,916
Original price ₹16,916
(-40%)
₹10,150
Current price ₹10,150

• Author(s): Donijo Robbins • Publisher: Taylor & Francis Inc • Publisher Imprint: Routledge • BISAC: Public Affairs & AdministrationThe Handbook of Public Sector Economics builds an understanding of the role of public economics in public...

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Zombie Butterfly Economics: The Definitive Shitshow

Lil Brainz

Paperback

Current price ₹8,633
Original price ₹11,899
Original price ₹11,899
Original price ₹11,899
(-27%)
₹8,633
Current price ₹8,633

• Author(s): Lil Brainz • Publisher: Briefly Squirrel • Publisher Imprint: Briefly Squirrel • BISAC: Form - ParodiesZombie Butterfly Economics: The Definitive Shitshow is a groundbreaking exploration of the fascinating and bizarre intersection be...

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Seasonality in Primates: Studies of Living and Extinct Human and Non-Human Primates

Diane K. Brockman, Carel P. Van Schaik, Carel P. Van Schaik

Paperback

Current price ₹4,362
Original price ₹6,710
Original price ₹6,710
Original price ₹6,710
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₹4,362
Current price ₹4,362

• Author(s): Diane K. Brockman | Carel P. Van Schaik | Carel P. Van Schaik • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Life Sciences - Zoology - PrimatologyThe emergence of the genus Homo is wi...

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Necrophilia: An Exploration of Extreme Desires and the Psychology Behind Them

Richard Harlow

Paperback

Current price ₹8,621
Original price ₹11,899
Original price ₹11,899
Original price ₹11,899
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₹8,621
Current price ₹8,621

• Author(s): Richard Harlow • Publisher: Darkside.Exe • Publisher Imprint: Darkside.Exe • BISAC: Teaching - Subjects - Health & SexualityDiscover the shocking world of necrophilia in Richard Harlow's book, Necrophilia: Real Cases, Psychologic...

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Estrategias de Marketing Hotelero En La Era Digital: El secreto para mejorar el rendimiento del marketing hotelero en la industria del turismo

Murniati Murniati, Suryaning Bawono

Paperback

₹7,127
Original price ₹7,127
Original price ₹7,127
₹7,127
Current price ₹7,127

• Author(s): Murniati Murniati | Suryaning Bawono • Publisher: Lulu.com • Publisher Imprint: Lulu.com • BISAC: Marketing - GeneralEste libro analiza la gestión del marketing hotelero moderno con varios trucos y secretos para mejorar el rendimient...

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Nudging: A Tool to Influence Human Behavior in Health Policy

Frantisek Ochrana

Paperback

Current price ₹3,032
Original price ₹3,304
Original price ₹3,304
Original price ₹3,304
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₹3,032
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• Author(s): Frantisek Ochrana • Publisher: Karolinum Press, Charles University • Publisher Imprint: Karolinum Press, Charles University • BISAC: Economics - Social & BehavioralAn analysis of "nudging" as a tool for influencing human health b...

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Dbt Skills Training Manual

Marsha M. Linehan

Hardcover

₹12,540
Original price ₹12,540
Original price ₹12,540
₹12,540
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• Author(s): Marsha M. Linehan • Publisher: Guilford Publications • Publisher Imprint: Guilford Publications • BISAC: Psychopathology - Personality DisordersThis book has been replaced by DBT Skills Training Manual, Revised Edition, ISBN 978-1-46...

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Competition's New Clothes: 20 Short Cases on Rivalry Between Firms

François Lévêque

Hardcover

₹7,838
Original price ₹7,838
Original price ₹7,838
₹7,838
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• Author(s): François Lévêque • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Organizational BehaviorLévêque recounts twenty revealing tales of real-life rivalry between firms across diverse indust...

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The World of Fashion

Jay Diamond

Paperback

Current price ₹9,221
Original price ₹14,186
Original price ₹14,186
Original price ₹14,186
(-35%)
₹9,221
Current price ₹9,221

• Author(s): Jay Diamond • Publisher: Bloomsbury • Publisher Imprint: Fairchild • Subject: Fashion & Textile • BISAC: Fashion & AccessoriesThe World of Fashion is the essential source for students who want to understand the fashion indust...

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What Is a Functional Behavior Assessment? the Why of a Behavior - Scholar's Choice Edition

United States Department of Education Ed

Paperback

Current price ₹1,448
Original price ₹1,689
Original price ₹1,689
Original price ₹1,689
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₹1,448
Current price ₹1,448

• Author(s): United States Department of Education Ed • Publisher: Scholar's Choice • Publisher Imprint: Scholar's Choice • BISAC: General This work has been selected by scholars as being culturally important, and is part of the knowledge base of...

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Influence of Social Media in Promoting Sportswear Brands and Consumer Decision Making

Vikas Kumar

Paperback

Current price ₹2,098
Original price ₹2,874
Original price ₹2,874
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₹2,098
Current price ₹2,098

• Author(s): Vikas Kumar • Publisher: Vikas Kumar • Publisher Imprint: Vikas Kumar • BISAC: Internet - Social MediaSocial media is new age media which has presented an opportunity to marketers to communicate their product offerings to the target ...

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