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Consumer Awareness and Fast Fashion. Information on consumer perceptions of fashion retailers

Una Glennon

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• Author(s): Una Glennon • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralBachelor Thesis from the year 2020 in the subject Sociology - Consumption and Advertising, Dublin Institute of Technology, course: Inte...

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The Origins and Evolution of Consumer Capitalism: A Veblenian-Keynesian Perspective

John P. Watkins

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• Author(s): John P. Watkins • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: Economic HistoryConsumer capitalism arose with the second industrial revolution, the application of continuous-mass produc...

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Verbraucherverhalten und Generationen in der Schweiz

Karina Saakyan

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• Author(s): Karina Saakyan • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralEs war schon immer faszinierend, mehr �ber das Verbraucherverhalten und die Ausl�ser und Einfl�sse von Eink�ufen in ...

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Verbraucherverhalten und Nutzung der Telekommunikation

Rebeca Formiga Figueira, Suzana G. M. Nicolau

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• Author(s): Rebeca Formiga Figueira | Suzana G. M. Nicolau • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Management - GeneralDas Verbraucherverhalten ist Gegenstand zahlreicher Forschungsarbeiten und gilt als...

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Neurosensory and Neuromarketing Impacts on Consumer Behavior

Reena Malik, Shivani Malhan, Manpreet Arora

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• Author(s): Reena Malik | Shivani Malhan | Manpreet Arora • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Marketing - GeneralThe intersection of neurosensory and neuromarketing continues to reshape our understanding of consumer ...

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Consumer Behavior: A Behavioral Science Approach

Udit Malaiya

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• Author(s): Udit Malaiya • Publisher: AK International Publication • Publisher Imprint: AK International Publication • Subject: Business Management

Strategies and Tools for Managing Connected Consumers

Ree C. Ho

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• Author(s): Ree C. Ho • Publisher: Business Science Reference • Publisher Imprint: Business Science Reference • BISAC: Customer RelationsPresents research exploring the techniques and impacts of new technologies deployed in today's digital marke...

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Linking Consumer Mindset Metrics to Consumer Behavior and Capital Market Valuation

Jan Kirenz

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• Author(s): Jan Kirenz • Publisher: Josef Eul Verlag Gmbh • Publisher Imprint: Josef Eul Verlag Gmbh • BISAC: Marketing - GeneralWith the growing recognition that customers are market-based assets, research on linking consumer mindset metrics to...

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The Influence of Advertising's Affective Qualities on Consumer Response

Alvin J. Silk, Terry G. Vavra

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• Author(s): Alvin J. Silk | Terry G. Vavra • Publisher: Legare Street Press • Publisher Imprint: Legare Street Press • BISAC: GeneralThis work has been selected by scholars as being culturally important, and is part of the knowledge base of civi...

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Consumer Vulnerability and Welfare in Mortgage Contracts

Irina Domurath

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• Author(s): Irina Domurath • Publisher: Hart Publishing • Publisher Imprint: Hart Publishing • BISAC: Bankruptcy & InsolvencyThis book advocates a new way of thinking about mortgage contracts. This claim is based on the assumption that we cu...

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Consuming Behaviours: Identity, Politics and Pleasure in Twentieth-Century Britain

Erika Rappaport

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• Author(s): Erika Rappaport • Publisher: Taylor & Francis • Publisher Imprint: Bloomsbury Academic • BISAC: Anthropology - Cultural & SocialIn twentieth-century Britain, consumerism increasingly defined and redefined individual and socia...

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Efficient Consumer Response

Claudia Körber

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• Author(s): Claudia Körber • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Production & Operations ManagementStudienarbeit aus dem Jahr 2005 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: keine, Hochschule f...

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The Glass Consumer: Life in a Surveillance Society

Susanne Lace

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• Author(s): Susanne Lace • Publisher: Policy Press • Publisher Imprint: Policy Press • BISAC: GeneralWe are all 'glass consumers'. Organisations know so much about us, they can almost see through us. Governments and businesses collect and proces...

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Consuming Technologies: Media and Information in Domestic Spaces

Eric Hirsch, Roger Silverstone

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• Author(s): Eric Hirsch | Roger Silverstone • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Teaching - Subjects - Arts & HumanitiesConsuming Technologies opens for analysis some crucial but rarely examined areas of social, cul...

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Blackstones Statutes on Commercial and Consumer Law 31st Edition

Rose

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• Author(s): Rose • Publisher: Oxford University Press, USA • Publisher Imprint: Oxford University Press, USA • BISAC: Commercial - GeneralUnsurpassed in authority, reliability and accuracy; Blackstone's Statutes, trusted by students for over 30 ...

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Wie kommt Werbung beim Kunden an? Involvementmodelle und Konsumentenforschung

Timmy Ruppert

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• Author(s): Timmy Ruppert • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, FOM Hochschule für Oekonomie ...

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The Development of Consumer Credit in Global Perspective: Business, Regulation, and Culture

J. Logemann

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• Author(s): J. Logemann • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Finance - GeneralThis volume brings together historians, economists, political scientists, and anthropologists to present a global perspective on the ...

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Global Consumer Organisations

Karsten Ronit

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• Author(s): Karsten Ronit • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: History & Theory - GeneralAs corporate activity continues to expand in line with the continued globalization of the econ...

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The Impact of Advertisement on Consumer's Buying Behaviour

Vishal Karavadra

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• Author(s): Vishal Karavadra • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralMaster's Thesis from the year 2023 in the subject Sociology - Consumption and Advertising, grade: 81%, University of Europe for Ap...

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Konsumentenverhalten. Auswirkung der Point of Sale-Gestaltung auf den Kunden

Anonymous

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• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,5, Humboldt-Universität zu Berlin, ...

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Der Konsument in Der Digital-Kollaborativen Wirtschaft: Eine Empirische Untersuchung Der Anbieterseite Auf C2c-Plattformen

Vita Zimmermann

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• Author(s): Vita Zimmermann • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Consumer Behavior - GeneralVita Zimmermann analysiert den Konsumenten als Anbieter seines Eigentums im Hinblick auf Sharing Economy, Kollabora...

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The End of Branding: What Really Drives Consumers to Buy: Marketing That's Targeted to Real-World Buying Behavior

Marc Rutschmann

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• Author(s): Marc Rutschmann • Publisher: Springer • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralFrom the Back CoverThe term "branding" encourages the idea that brands can be created through decisive communication. This assumpt...

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Marketing Food Brands: Private Label Versus Manufacturer Brands in the Consumer Goods Industry

Ranga Chimhundu

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• Author(s): Ranga Chimhundu • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - GeneralFrom the Back CoverWith a special focus on private label food brands and manufacturer brands, this book provides a comprehensiv...

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Consumer Identity and Global Branding Strategies

Anonymous

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• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Economics - GeneralEssay from the year 2021 in the subject Economics - Other, grade: 98, course: Bs. economics, language: English, abstract: Consumer trends...

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Consumer Responses to "Rebranding". The Concept of Brand Equity Transfers and Four Different Consumer Response Scenarios

Teresa Pavelka

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• Author(s): Teresa Pavelka • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralBachelor Thesis from the year 2014 in the subject Business economics - Company formation, Business Plans, grade: 1,3, University of...

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Consumer Behaviour

Jim Blythe

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• Author(s): Jim Blythe • Publisher: Cengage • Publisher Imprint: Thom Learn • Subject: Business ManagementAbout the Book Consumer behaviour is the starting point for all marketing planning. This book provides the necessary insights to understand...

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Préférence des consommateurs pour les produits électroniques importés par rapport aux produits indiens

Abhilash S, Sivaramakrishnan R

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• Author(s): Abhilash S | Sivaramakrishnan R • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - General

Impact of digital marketing on consumer psychology

Shweta Singh

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• Author(s): Shweta Singh • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesSeminar paper from the year 2022 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 10, ...

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Stated Choice Methods: Analysis and Applications

Jordan J. Louviere, Joffre D. Swait, David A. Hensher

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• Author(s): Jordan J. Louviere | Joffre D. Swait | David A. Hensher • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Marketing - ResearchUnderstanding and predicting the behavior of decision makers...

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Zum Konsum von Bio-Produkten

Sten Cudrig

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• Author(s): Sten Cudrig • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Martin-Luther-Universität Halle-Wittenberg (...

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Navigating the World of Offline and Online Shopping

C. P. Kumar

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• Author(s): C. P. Kumar • Publisher: C. P. Kumar • Publisher Imprint: C. P. Kumar • BISAC: Consumer Behavior - GeneralIn "Navigating the World of Offline and Online Shopping", we embark on a comprehensive journey through the ever-evolving realm ...

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The Co-Operative Consumer, Volume 2...

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• Publisher: Nabu Press • Publisher Imprint: Nabu Press • BISAC: GeneralThis is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that...

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Audience Sociology and Consumer Behavior in the Film Industry

Azime Cantaş

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• Author(s): Azime Cantaş • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Industries - EntertainmentWith traditional media forms merging with emerging digital platforms, researchers and scholars face the daunting task of untangli...

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Trust and Power: Consumers, the Modern Corporation, and the Making of the United States Automobile Market

Sally H. Clarke

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• Author(s): Sally H. Clarke • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: United States - 20th CenturyTrust and Power argues that corporations have faced conflicts with the very consumers whose ...

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What is more important in case of consumption: Current income or expectations?

Gabriele Pauliuk

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• Author(s): Gabriele Pauliuk • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralSeminar paper from the year 2014 in the subject Sociology - Consumption and Advertising, language: English, abstract: The main goa...

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The Direct to Consumer Playbook: The Stories and Strategies of the Brands That Wrote the Dtc Rules

Mike Stevens

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• Author(s): Mike Stevens • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Marketing - DirectSHORTLISTED: Business Book Awards 2023 - Start Up/Scale UpBuild your DTC brand by learning from the best. As consumer buying habits conti...

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