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Products
Consumer Awareness and Fast Fashion. Information on consumer perceptions of fashion retailers
Una Glennon
Paperback
• Author(s): Una Glennon • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralBachelor Thesis from the year 2020 in the subject Sociology - Consumption and Advertising, Dublin Institute of Technology, course: Inte...
View full detailsThe Origins and Evolution of Consumer Capitalism: A Veblenian-Keynesian Perspective
John P. Watkins
Paperback
• Author(s): John P. Watkins • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: Economic HistoryConsumer capitalism arose with the second industrial revolution, the application of continuous-mass produc...
View full detailsVerbraucherverhalten und Generationen in der Schweiz
Karina Saakyan
Paperback
• Author(s): Karina Saakyan • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralEs war schon immer faszinierend, mehr �ber das Verbraucherverhalten und die Ausl�ser und Einfl�sse von Eink�ufen in ...
View full detailsVerbraucherverhalten und Nutzung der Telekommunikation
Rebeca Formiga Figueira, Suzana G. M. Nicolau
Paperback
• Author(s): Rebeca Formiga Figueira | Suzana G. M. Nicolau • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Management - GeneralDas Verbraucherverhalten ist Gegenstand zahlreicher Forschungsarbeiten und gilt als...
View full detailsNeurosensory and Neuromarketing Impacts on Consumer Behavior
Reena Malik, Shivani Malhan, Manpreet Arora
Paperback
• Author(s): Reena Malik | Shivani Malhan | Manpreet Arora • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Marketing - GeneralThe intersection of neurosensory and neuromarketing continues to reshape our understanding of consumer ...
View full detailsConsumer Behavior: A Behavioral Science Approach
Udit Malaiya
Paperback
• Author(s): Udit Malaiya • Publisher: AK International Publication • Publisher Imprint: AK International Publication • Subject: Business Management
Strategies and Tools for Managing Connected Consumers
Ree C. Ho
Paperback
• Author(s): Ree C. Ho • Publisher: Business Science Reference • Publisher Imprint: Business Science Reference • BISAC: Customer RelationsPresents research exploring the techniques and impacts of new technologies deployed in today's digital marke...
View full detailsLinking Consumer Mindset Metrics to Consumer Behavior and Capital Market Valuation
Jan Kirenz
Paperback
• Author(s): Jan Kirenz • Publisher: Josef Eul Verlag Gmbh • Publisher Imprint: Josef Eul Verlag Gmbh • BISAC: Marketing - GeneralWith the growing recognition that customers are market-based assets, research on linking consumer mindset metrics to...
View full detailsThe Influence of Advertising's Affective Qualities on Consumer Response
Alvin J. Silk, Terry G. Vavra
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• Author(s): Alvin J. Silk | Terry G. Vavra • Publisher: Legare Street Press • Publisher Imprint: Legare Street Press • BISAC: GeneralThis work has been selected by scholars as being culturally important, and is part of the knowledge base of civi...
View full detailsConsumer Vulnerability and Welfare in Mortgage Contracts
Irina Domurath
Paperback
• Author(s): Irina Domurath • Publisher: Hart Publishing • Publisher Imprint: Hart Publishing • BISAC: Bankruptcy & InsolvencyThis book advocates a new way of thinking about mortgage contracts. This claim is based on the assumption that we cu...
View full detailsConsuming Behaviours: Identity, Politics and Pleasure in Twentieth-Century Britain
Erika Rappaport
Paperback
• Author(s): Erika Rappaport • Publisher: Taylor & Francis • Publisher Imprint: Bloomsbury Academic • BISAC: Anthropology - Cultural & SocialIn twentieth-century Britain, consumerism increasingly defined and redefined individual and socia...
View full detailsEfficient Consumer Response
Claudia Körber
Paperback
• Author(s): Claudia Körber • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Production & Operations ManagementStudienarbeit aus dem Jahr 2005 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: keine, Hochschule f...
View full detailsThe Glass Consumer: Life in a Surveillance Society
Susanne Lace
Paperback
• Author(s): Susanne Lace • Publisher: Policy Press • Publisher Imprint: Policy Press • BISAC: GeneralWe are all 'glass consumers'. Organisations know so much about us, they can almost see through us. Governments and businesses collect and proces...
View full detailsConsuming Technologies: Media and Information in Domestic Spaces
Eric Hirsch, Roger Silverstone
Paperback
• Author(s): Eric Hirsch | Roger Silverstone • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Teaching - Subjects - Arts & HumanitiesConsuming Technologies opens for analysis some crucial but rarely examined areas of social, cul...
View full detailsBlackstones Statutes on Commercial and Consumer Law 31st Edition
Rose
Paperback
• Author(s): Rose • Publisher: Oxford University Press, USA • Publisher Imprint: Oxford University Press, USA • BISAC: Commercial - GeneralUnsurpassed in authority, reliability and accuracy; Blackstone's Statutes, trusted by students for over 30 ...
View full detailsWie kommt Werbung beim Kunden an? Involvementmodelle und Konsumentenforschung
Timmy Ruppert
Paperback
• Author(s): Timmy Ruppert • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, FOM Hochschule für Oekonomie ...
View full detailsThe Development of Consumer Credit in Global Perspective: Business, Regulation, and Culture
J. Logemann
Paperback
• Author(s): J. Logemann • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Finance - GeneralThis volume brings together historians, economists, political scientists, and anthropologists to present a global perspective on the ...
View full detailsGlobal Consumer Organisations
Karsten Ronit
Paperback
• Author(s): Karsten Ronit • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: History & Theory - GeneralAs corporate activity continues to expand in line with the continued globalization of the econ...
View full detailsThe Impact of Advertisement on Consumer's Buying Behaviour
Vishal Karavadra
Paperback
• Author(s): Vishal Karavadra • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralMaster's Thesis from the year 2023 in the subject Sociology - Consumption and Advertising, grade: 81%, University of Europe for Ap...
View full detailsKonsumentenverhalten. Auswirkung der Point of Sale-Gestaltung auf den Kunden
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,5, Humboldt-Universität zu Berlin, ...
View full detailsDer Konsument in Der Digital-Kollaborativen Wirtschaft: Eine Empirische Untersuchung Der Anbieterseite Auf C2c-Plattformen
Vita Zimmermann
Paperback
• Author(s): Vita Zimmermann • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Consumer Behavior - GeneralVita Zimmermann analysiert den Konsumenten als Anbieter seines Eigentums im Hinblick auf Sharing Economy, Kollabora...
View full detailsThe End of Branding: What Really Drives Consumers to Buy: Marketing That's Targeted to Real-World Buying Behavior
Marc Rutschmann
Paperback
• Author(s): Marc Rutschmann • Publisher: Springer • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralFrom the Back CoverThe term "branding" encourages the idea that brands can be created through decisive communication. This assumpt...
View full detailsMarketing Food Brands: Private Label Versus Manufacturer Brands in the Consumer Goods Industry
Ranga Chimhundu
Paperback
• Author(s): Ranga Chimhundu • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - GeneralFrom the Back CoverWith a special focus on private label food brands and manufacturer brands, this book provides a comprehensiv...
View full detailsConsumer Identity and Global Branding Strategies
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Economics - GeneralEssay from the year 2021 in the subject Economics - Other, grade: 98, course: Bs. economics, language: English, abstract: Consumer trends...
View full detailsConsumer Responses to "Rebranding". The Concept of Brand Equity Transfers and Four Different Consumer Response Scenarios
Teresa Pavelka
Paperback
• Author(s): Teresa Pavelka • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralBachelor Thesis from the year 2014 in the subject Business economics - Company formation, Business Plans, grade: 1,3, University of...
View full detailsConsumer Behaviour
Jim Blythe
Paperback
• Author(s): Jim Blythe • Publisher: Cengage • Publisher Imprint: Thom Learn • Subject: Business ManagementAbout the Book Consumer behaviour is the starting point for all marketing planning. This book provides the necessary insights to understand...
View full detailsPréférence des consommateurs pour les produits électroniques importés par rapport aux produits indiens
Abhilash S, Sivaramakrishnan R
Paperback
• Author(s): Abhilash S | Sivaramakrishnan R • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - General
Impact of digital marketing on consumer psychology
Shweta Singh
Paperback
• Author(s): Shweta Singh • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesSeminar paper from the year 2022 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 10, ...
View full detailsStated Choice Methods: Analysis and Applications
Jordan J. Louviere, Joffre D. Swait, David A. Hensher
Paperback
• Author(s): Jordan J. Louviere | Joffre D. Swait | David A. Hensher • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Marketing - ResearchUnderstanding and predicting the behavior of decision makers...
View full detailsZum Konsum von Bio-Produkten
Sten Cudrig
Paperback
• Author(s): Sten Cudrig • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Martin-Luther-Universität Halle-Wittenberg (...
View full detailsNavigating the World of Offline and Online Shopping
C. P. Kumar
Paperback
• Author(s): C. P. Kumar • Publisher: C. P. Kumar • Publisher Imprint: C. P. Kumar • BISAC: Consumer Behavior - GeneralIn "Navigating the World of Offline and Online Shopping", we embark on a comprehensive journey through the ever-evolving realm ...
View full detailsThe Co-Operative Consumer, Volume 2...
Paperback
• Publisher: Nabu Press • Publisher Imprint: Nabu Press • BISAC: GeneralThis is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that...
View full detailsAudience Sociology and Consumer Behavior in the Film Industry
Azime Cantaş
Paperback
• Author(s): Azime Cantaş • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Industries - EntertainmentWith traditional media forms merging with emerging digital platforms, researchers and scholars face the daunting task of untangli...
View full detailsTrust and Power: Consumers, the Modern Corporation, and the Making of the United States Automobile Market
Sally H. Clarke
Paperback
• Author(s): Sally H. Clarke • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: United States - 20th CenturyTrust and Power argues that corporations have faced conflicts with the very consumers whose ...
View full detailsWhat is more important in case of consumption: Current income or expectations?
Gabriele Pauliuk
Paperback
• Author(s): Gabriele Pauliuk • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralSeminar paper from the year 2014 in the subject Sociology - Consumption and Advertising, language: English, abstract: The main goa...
View full detailsThe Direct to Consumer Playbook: The Stories and Strategies of the Brands That Wrote the Dtc Rules
Mike Stevens
Paperback
• Author(s): Mike Stevens • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Marketing - DirectSHORTLISTED: Business Book Awards 2023 - Start Up/Scale UpBuild your DTC brand by learning from the best. As consumer buying habits conti...
View full details